Metro Society pays tribute to a Filipino fashion icon with ‘Jose ‘Pitoy’ Moreno: A Tribute Gala’
|by ABS-CBN Corp. Comm. | November 16, 2011 8:33 AM | |
The local fashion scene holds true to its heart
Coming from the success of Metrowear Icon: Oliver Tolentino, Metro Society, once again, pays tribute to a homegrown Filipino talent and National Artist who has embodied Philippine fashion aesthetic with his intricate beadwork and hand-painted fabrics. In partnership with ABS-CBN, The Lifestyle Network and in cooperation with the Binibining Pilipinas charities, Metro Society is proud to present Jose "Pitoy" Moreno: A Tribute Gala.
Known worldwide as the Fashion Czar of Asia, Pitoy Moreno has been an inspiration to both much-admired and aspiring designers for over 50 years. He has dressed the most elegant women here and abroad yet still embracing, and staying true to, his Filipino roots. His muses from the early days who have become his close friends and most loyal clients include Toni Parsons, Stella Marquez-Araneta, Gloria Diaz, Tingting Cojuangco, Conchitina Bernardo, and Aurora Pijuan.
Skilled at the art of creating formal Filipinianas such as splendid ternos with vertical butterfly sleeves and cinched waists and 19th century-inspired Maria Clara’s with shoulders draped by pañuelos, it is said that he has taken French fashion greats Pierre Balmain and Pierre Cardin by surprise when he presented a high fashion collection at a show staged by the Philippine embassy in Paris.
Pitoy has staged 43 (and counting) shows in every major city from Paris, Moscow, Rome, Madrid, New York, Hong Kong, San Francisco, Tokyo, Cebu, and Davao. Even with over 50 years of experience, he still maintains his old-fashioned lifestyle as he continues to receive daily clients without any office staff and keeping only five full-time sewers at his atelier.
The biggest fashion event of the year, the Metro Society Jose "Pitoy" Moreno: A Tribute Gala is in celebration of the genius, artistry and creativity of the acclaimed Filipino designer. The show, to be held on the 21st of November at the Isla Ballroom of EDSA Shangri-La Manila, will feature over 100 pieces that encapsulate his exquisite collection of Philippine costumes, extraordinary couture gowns, and beautifully crafted ternos.
For those interested in watching the Jose "Pitoy" Moreno: A Tribute Gala, tickets are available at P5, 000 each. Proceeds will be for the beneficiaries of the Lopez Group Foundation’s (LGFI) assisted community programs and projects. LGFI coordinates the Lopez Group’s corporate social responsibility initiatives focused on education, health and wellness, humanitarian assistance, livelihood, environment, and the promotion of Philippine arts and culture.
For ticket inquiries, please get in touch with the LGFI secretariat staff, Monica Tan, at (02) 4496171; (02) 4900779; 09063318257