"LUV U" is the story of three young girls Camille (Miles), Whitney (Kiray) and April (Angeli), who just transferred to Lamberto Uy Villarama University, or Luv U to finish High School there, where they will also experience about the highs and lows of young love.

It all started when they caught the attention of JB (Marco), Boom (CJ) and Rocky (Igiboy) on their very first day at Luv U. And despite the strict warning of their grandma Lola Paula (Joy), Camille and her cousins continue to pursue the path to teen romance. With all the courtships and attempts on their first kiss, the six teen students will learn a very valuable lesson in life—that you cannot get all straight A's in love.

Featured in "Luv U" are the talented former Bulilits who are now tweeners like Miles Ocampo, Angeli Gonzales, Kiray Celis, CJ Navato and Igi Boy Flores. The program also introduces young heartthrob Marco Gumabao.

Also jazzing up the stellar cast of "Luv U" are veteran comedians Joy Viado and Smokey Manaloto, together with sizzling hot babe Bangs Garcia.