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ABS-CBN keeps lead in TV ratings nationwide

September 04, 2019 AT 10:43 AM

ABS-CBN keeps  lead in TV ratings nationwide

Filipinos households are still turning to ABS-CBN for insightful news and heartfelt TV programs as the network continued to hold on to its average audience share of 45% in August, or 14 points higher than GMA’s 31%, according to data from Kantar Media.

“The Killer Bride” breaks into top ten list of most watched shows

 
 Filipinos households are still turning to ABS-CBN for insightful news and heartfelt TV programs as the network continued to hold on to its average audience share of 45% in August, or 14 points higher than GMA’s 31%, according to data from Kantar Media.

“FPJ’s Ang Probinsyano” (35.8%) continued to maintain its winning streak for almost four years now as the most watched show nationwide. Similarly, the return of “The Voice Kids” (35.5%) on TV made it claim the title as the top pick of Filipinos among weekend shows.

“The General’s Daughter’s” (30.9%) high-octane episodes kept viewers entertained in August, while weekend shows “Hiwaga ng Kambat” (30.6%) and “Maalaala Mo Kaya” (30.2%) proved that how much Filipinos love values-laden programs.

Rounding out the top ten list of most watched shows nationwide are “TV Patrol” (28.1%), “Home Sweetie Home: Extra Sweet” (24.2%), “Kadenang Ginto” (22.7%), and “The Killer Bride” (22.5%), which broke into the top 10 in less than a month since it premiered.

Meanwhile, ABS-CBN also won all time blocks in August, asserting its dominance in primetime (6:00 PM-12:00 MN) where it recorded 48% share, versus GMA’s 31%; in the afternoon block (3:00 PM-6:00 PM) with 47%, compared to GMA’s 33%; in the noontime block (12:00 NN-3:00 PM) with 46%, versus GMA’s 32%, and in the morning block (6:00 AM-12:00 NN) with 39%, in contrast to GMA’s 29%.

Likewise, the Kapamilya network also emerged triumphant again Metro Manila as it registered 41% share, or 16 points higher than GMA’s 25%. In Mega Manila, ABS-CBN registered 36%, while GMA got 31%.

In Total Luzon, ABS-CBN earned 41%, versus GMA’s 34%. It also won in Total Visayas with 55%, beating GMA’s 24%, as well as in Total Mindanao with 52%, trailing GMA’s 28%.  

Multinational audience measurement provider Kantar Media uses a nationwide panel size of 2,610 urban and rural homes that represent 100% of the total Philippine TV viewing population.

TABLE 1.  TOTAL DAY NATIONAL TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2019 BY HOUSEHOLDS
 
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 45
2 GMA 31
3 TV5 3
Source: Kantar Media
 
 
 
TABLE 2.  NATIONAL PRIMETIME (6 PM-12 MN) TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2019 BY HOUSEHOLDS
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 48
2 GMA 31
3 TV5 4
Source: Kantar Media
 
 
 
TABLE 3.  NATIONAL MORNING (6 AM-12 NN) TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2019 BY HOUSEHOLDS
RANK TV NETWORK   AUDIENCE SHARE IN %
1 ABS-CBN            39
2 GMA            29
3 TV5             1
  Source: Kantar Media
         
           
 
TABLE 4.  NATIONAL NOONTIME (12 NN-3 PM) TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2019 BY HOUSEHOLDS
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 46
2 GMA 32
3 TV5 3
Source: Kantar Media
 
 
TABLE 5.  NATIONAL AFTERNOON (3 PM-6 PM) TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2019 BY HOUSEHOLDS
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 47
2 GMA 33
3 TV5 2
Source: Kantar Media
 
 
TABLE 6.  TOTAL DAY LUZON TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2019 BY HOUSEHOLDS
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 41
2 GMA 34
3 TV5 3
Source: Kantar Media
 
 
 
TABLE 7.  TOTAL DAY VISAYAS TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2019 BY HOUSEHOLDS
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 55
2 GMA 24
3 TV5 4
Source: Kantar Media
 
 
TABLE 8.  TOTAL DAY MINDANAO TV VIEWERSHIP (URBAN AND RURAL) IN AUGUST 2019 BY HOUSEHOLDS
 
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 52
2 GMA 28
3 TV5 3
Source: Kantar Media
 
 
TABLE 9.  TOTAL DAY METRO MANILA TV VIEWERSHIP IN AUGUST 2019 BY HOUSEHOLDS
 
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 41
2 GMA 25
3 TV5 2
Source: Kantar Media
 
 
TABLE 10.  TOTAL DAY MEGA MANILA TV VIEWERSHIP IN AUGUST 2019 BY HOUSEHOLDS
RANK TV NETWORK AUDIENCE SHARE IN %
1 ABS-CBN 36
2 GMA 31
3 TV5 3
Source: Kantar Media
 
 
TABLE 11. TOP 10 MOST WATCHED REGULARLY AIRING PROGRAMS IN AUGUST 2019 IN NATIONAL URBAN AND RURAL HOMES (EXCLUDING SPECIALS)
Rank Channel Title Rating in %
1 ABS-CBN FPJ'S ANG PROBINSYANO 35.8%
2 ABS-CBN THE VOICE KIDS 35.5%
3 ABS-CBN THE GENERAL’S DAUGHTER 30.9%
4 ABS-CBN HIWAGA NG KAMBAT 30.6%
5 ABS-CBN MAALAALA MO KAYA 30.2%
6 ABS-CBN TV PATROL 28.1%
7 GMA KAPUSO MO, JESSICA SOHO 27.2%
8 ABS-CBN HOME SWEETIE HOME: EXTRA SWEET 24.2%
9 ABS-CBN KADENANG GINTO 22.7%
10 ABS-CBN THE KILLER BRIDE 22.5%