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Richard Juan asks for support for Filipino films 

Richard Juan shares his thoughts on Philippine cinema.

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Richard Juan asks for support for Filipino films

Peter Andrew Acierto

<div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Richard Juan took to his Instagram account to express his disappointment after a friend told him through chat that they don’t watch local films. The 28 Squared Studios CEO shared how it personally broke his heart as a new producer in the local entertainment industry.</span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><br/></div><iframe class="instagram-media instagram-media-rendered" id="instagram-embed-0" src="https://www.instagram.com/p/C6AuX7pJHE8/embed/?cr=1&amp;v=14&amp;wp=485&amp;rd=https%3A%2F%2Fent-workbench-web.abs-cbn.com&amp;rp=%2F#%7B%22ci%22%3A0%2C%22os%22%3A2221766.8999999994%2C%22ls%22%3A2220438.3%2C%22le%22%3A2221129.1999999993%7D" allowtransparency="true" allowfullscreen="" frameBorder="0" height="611" data-instgrm-payload-id="instagram-media-payload-0" scrolling="no" style="background:white;max-width:540px;width:calc(100% - 2px);border-radius:3px;border:1px solid rgb(219, 219, 219);box-shadow:none;display:block;margin:0px 0px 12px;min-width:326px;padding:0px"></iframe><script async="" src="//www.instagram.com/embed.js"></script><div><br/></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Richard’s production company is behind the hit 2024 film, <em>Under Parallel Skies</em>, which stars Kapamilya actress Janella Salvador and Thai superstar Win Metawin. </span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><a href="https://push.abs-cbn.com/2024/4/25/win-metawin-janella-salvador-s-under-parallel-skies-to-be-released-in-more-countries-and-regions-2110" rel="noopener noreferrer" target="_blank"><strong>READ: Win Metawin, Janella Salvador’s ‘Under Parallel Skies’ to be released in more countries and regions</strong></a></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">In the screenshot of the conversation the <em>Pinoy Big Brother</em> alum shared on his Instagram, the friend shared that they didn’t have time to watch local films. Richard only responded with a simple “lol” to end the conversation.</span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">“This really highlights the challenge that all we Filipino filmmakers face, because let’s be real — lahat tayo may mga kaibigan na ganun din. I get it, not every film will resonate with everyone, and that’s 100% fine. Criticism is part of it naman talaga. But dismissing all local films outright? Wag naman? Sobrang sakit talaga,” he wrote in the caption.</span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Richard added that despite his own friend dismissing local films, he acknowledged that this is the reality Filipino producers have to live with. </span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">“When they say they want to watch &#x27;international films,&#x27; they always think Hollywood films. Pero hindi ba pwede international film din yung Filipino film?” he asked.</span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><a href="https://push.abs-cbn.com/2024/4/20/-under-parallel-skies-director-shares-lesson-from-film-you-only-have-one-life-to-live-1511" target="_blank" rel="noopener noreferrer"></a><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap"><a href="https://push.abs-cbn.com/2024/4/20/-under-parallel-skies-director-shares-lesson-from-film-you-only-have-one-life-to-live-1511" rel="noopener noreferrer" target="_blank"><strong>READ: ‘Under Parallel Skies’ director shares lesson from film: ‘You only have one life to live’</strong></a></span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">“Being the first Filipino romance film distributed by THE Warner Bros., many eyes globally are on us and the whole Philippine entertainment industry. Because what we have in &#x27;<em>Under Parallel Skies&#x27; </em>goes beyond simply showcasing actors; but it also celebrates the Filipino and Asian creativity behind the cameras,” he added.</span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">He then called on for everyone to support Philippine cinema which is slowly getting its groove back after the COVID-19 pandemic. </span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">“Let’s champion not just Philippine cinema, but also Asian cinema with immense pride. I am just so proud that our new (and relatively) small independent film production company @28squaredstudios for undertaking a project of this scale…and was able to execute it,” he ended.</span></div><div><br/></div><div dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span style="color:#000000;background-color:transparent;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Meanwhile, <em>Under Parallel Skies</em> is still showing in cinemas nationwide. The highly-anticipated film will make its international screening in several Asian countries such as Cambodia, Hong Kong, Indonesia, Laos, Vietnam, Singapore, and Thailand in the following weeks. </span></div>

Richard Juan asks for support for Filipino films

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Richard Juan asks for support for Filipino films

Drew Acierto

Published April 26, 2024 09:14 PM PHT

Read More:

Richard Juan

Under Parallel Skies

Win Metawin

Janella Salvador

Janella Salvador

Thailand

28 Squared Studios

Laos

Filipino

Singapore

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