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Bringing 'Joy for Tomorrow' to Filipinos

Jollibee

<div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img alt="Photo source: Jollibee Group website " src="https://sa.kapamilya.com/absnews/abscbnnews/media/2023/advertorial/05/05/bernadette-carandang.jpg"/><figcaption><em>Photo source: Jollibee Group <a href="https://bucketeer-3eb16243-2c1c-43d2-be4e-1c2b3664d293.s3.amazonaws.com/2023/03/gRgKYQnc-Banner-%E2%80%A2-Home-2-scaled.jpg">website</a></em></figcaption></figure></div><p>We are called to help save our environment not just for ourselves, but for our tomorrow and future generations. Our planet needs extra care in order to recover from pollutants and the damage that it has received from the people living in it, which is why many have already stepped up to pursue sustainable practices and do their part for Mother Earth.</p><p>One of these is a food chain that is committed to bringing delightful dining experiences to its customers worldwide, thus spreading the joy of eating to everyone, has stepped up to pursue a project to help save the source of our life and food.</p><p>The<a href="https://jollibeegroup.com/"> Jollibee Group</a> launched last March 16, its Global Sustainability Agenda dubbed &#x27;Joy for Tomorrow&#x27;, which aims to further strengthen the company&#x27;s commitment to sustainable business practices. </p><p>While Jollibee Group has made strides over its 45-year history in various social and environmental projects, it is now purposely integrating all its sustainability efforts into a cohesive framework that unites the Jollibee Group community, including employees, business partners, suppliers, vendors, and other stakeholders, toward a set of shared sustainability goals.</p><div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img alt="Dubbed Joy for Tomorrow, Jollibee Group launched its Global Sustainability Agenda with 10 focus areas, namely Food Safety, Food Quality, Nutrition &amp; Transparency, Employee Welfare, Farmers Livelihood, Community Support, Good Governance, Packaging &amp; Recycling, Waste Reduction, and Energy &amp; Water Efficiency. Each focus area will showcase initiatives and goals that are aligned with the United Nations Sustainable Development Goals (UN SDGs). Photo source: Jollibee Group" src="https://sa.kapamilya.com/absnews/abscbnnews/media/2023/advertorial/05/05/joyfortomorrow.jpg"/><figcaption>Dubbed Joy for Tomorrow, Jollibee Group launched its Global Sustainability Agenda with 10 focus areas, namely Food Safety, Food Quality, Nutrition &amp; Transparency, Employee Welfare, Farmers Livelihood, Community Support, Good Governance, Packaging &amp; Recycling, Waste Reduction, and Energy &amp; Water Efficiency. Each focus area will showcase initiatives and goals that are aligned with the United Nations Sustainable Development Goals (UN SDGs). <em>Photo source: Jollibee Group</em></figcaption></figure></div><p>With Joy for Tomorrow, Jollibee Group stays true to its mission of bringing the joy of eating to everyone, acknowledging that this mission extends not only to its customers and stakeholders today, but also to future generations. The company recognizes that it must use its global scale, resources, and expertise to help usher in a sustainable future for society and the planet.</p><p>&quot;Our challenge in Jollibee Group is how to sustain our success while creating positive impact to our society and planet. As one of the fastest growing restaurant companies in the world, and with our vision to become one of top companies in our industry, we recognize that we have a significant role and responsibility in impacting positive change,&quot; said Ernesto Tanmantiong Jollibee Group President and CEO.</p><p>The Joy for Tomorrow Sustainability Agenda centers on three pillars namely: Food, People, and Planet. These pillars consist of 10 focus areas: Food Safety, Food Quality, Nutrition and Transparency, Employee Welfare, Farmers&#x27; Livelihood, Community Support, Good Governance, Packaging and Recycling, Waste Reduction, and Energy and Water Efficiency. Each focus area sets goals and initiatives that contribute and align with the United Nations Sustainable Development Goals (UN SDGs). </p><p>According to Jollibee Group Chief Sustainability and Public Affairs Officer Pepot Miñana, Joy for Tomorrow serves as the company&#x27;s roadmap for achieving the triple bottom line of people, planet, and profit. </p><p>&quot;It is a call to action for everyone in Jollibee Group, amid the pursuit of our sustainability pillars of Food, People, and Planet. It is our commitment to future generations to preserve and improve natural resources from which they can benefit,&quot; said Miñana. </p><div><strong>Serving food that people trust </strong></div><p>Jollibee Group prioritizes food safety and quality to maintain the trust of its customers worldwide.</p><p>In 2022, the company conducted over 15,000 Food, Service, and Cleanliness (FSC) Audits across its stores worldwide, while over 125,600 online training hours were devoted to Food, Service, Cleanliness and Condition. Moreover, 100% of its stores, commissaries, and logistics facilities have undergone rigorous Quality Management audits. The group also achieved a global Net Promoter Score of 82, exceeding the industry benchmark of 50, showcasing customer satisfaction and loyalty for the various brands. </p><div><strong>Helping make people&#x27;s lives better</strong></div><p>Jollibee Group recognizes its invaluable role in fostering an inclusive work environment for its employees, partners, farmers, and communities.</p><div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img alt="Jollibee Group also released its first-ever global sustainability report which details the progress it has made toward the pursuit of its sustainability pillars of Food, People, and Planet. Photo source: Jollibee Group" src="https://sa.kapamilya.com/absnews/abscbnnews/media/2023/advertorial/05/05/jollibee-group-sustainability-agenda-2.jpg"/><figcaption>Jollibee Group also released its first-ever global sustainability report which details the progress it has made toward the pursuit of its sustainability pillars of Food, People, and Planet.<em> Photo source: Jollibee Group</em></figcaption></figure></div><p>In 2022, women made up 59% of management positions and 51% of the total workforce. Through training courses on Unconscious Bias, Inclusive Leadership, and Anti-Discrimination, the company educates its employees on the value and benefits of a diverse and inclusive workplace. As a measure of high employee engagement, the group achieved the 70th percentile of Gallup&#x27;s Q12 percentile ranking. </p><p>Outside of the organization, Jollibee Group Foundation&#x27;s Farmer Entrepreneurship Program (FEP) has enabled over 700 smallholder farmers across the Philippines to deliver their produce directly to Jollibee Group. Today, the white onions, green bell peppers, tomatoes, calamansi, ginger, and other vegetables that the company uses in Jollibee, Chowking, Greenwich, and Mang Inasal products come from FEP farmers. </p><div><strong>Treating the planet responsibly</strong></div><p>In terms of environmental sustainability, Jollibee Group focuses on the key areas of packaging and recycling, energy, water, and waste. </p><p>By the end of 2022, Jollibee Group manufacturing sites in the Philippines achieved 21% reduction in energy use ratio, 23% reduction in water use ratio, and 38% reduction of waste, with almost 50% of waste now being recycled versus the company&#x27;s 2020 benchmarks. On the store level, each solar panel installed reduces about 3%-7% of consumption form the grid. </p><div><strong>Progress over perfection </strong></div><p>&quot;We understand that assessing our impact is a continuous process of ambition and refinement. We will track the success of our strategies over the coming years, and periodically review our material topics and stakeholder engagement process. We will set agile goals and targets to help us significantly impact society and the environment in more meaningful ways,&quot; said Tanmantiong.</p><p>Apart from establishing a unit dedicated to sustainability and the appointment of a Chief Sustainability Officer as part of its Executive Team, Jollibee Group also instituted an Environmental, Social, and Governance (ESG) Council to help ensure that its business operations are aligned with the sustainability goals. </p><p>&quot;Our Global Sustainability Agenda represents our belief system in conducting business more ethically. As a global food company, we are responsible and deliberate with our actions and their impact, and we are making our sustainability measures the way of the future,&quot; added Miñana.</p><figure class="op-interactive"><iframe height="315" src="https://www.youtube.com/embed/KZrtJRZQ-BE?enablejsapi=1" width="560"></iframe></figure><div class="iwantbar">Watch more News on <a href="https://www.iwanttfc.com/#!/browse/Genres/News/tag_id_genres/id_news" target="_blank">iWantTFC</a></div><address style="text-align:center">Video source: Jollibee Group</address><p>Find out more about Jollibee Group&#x27;s Sustainability Agenda by visiting their <a href="https://jollibeegroup.com/sustainability/">website</a>.</p>

Dubbed as 'Joy for Tomorrow', Jollibee Group launched its Global Sustainability Agenda with 10 focus areas.