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Jollibee Group's Smashburger opens new store in Upper East Side, New York

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<div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img alt="Smashburger opened its second full bar restaurant that offers high-quality burgers, first-class cocktails, and draft beers. Handout" src="https://sa.kapamilya.com/absnews/abscbnnews/media/2022/news/11/28/smashburger-photo-1-(1).jpg"/><figcaption>Smashburger opened its second full bar restaurant that offers high-quality burgers, first-class cocktails, and draft beers. <em>Handout</em></figcaption></figure></div><p><br/>MANILA –– US-based burger restaurant Smashburger opened a new store in New York City as part of its parent Jollibee Foods Corp&#x27;s aggressive expansion plans in the region. </p><p>The new store is located in the Upper East Side at 804 Lexington Ave. in New York, and is part of the 8 newly opened stores this year, JFC said in a statement.</p><p>Aside from burgers, the new shop has a full-service bar offers ice-cold beers on draft and cans along with cocktails, the Philippines&#x27; largest restaurant operator said. </p><ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/business/12/14/18/jollibee-takes-full-ownership-of-smashburger">Jollibee takes full ownership of Smashburger</a></li></ul><p>&quot;Smashburger is continuing its efforts to elevate the overall fast-casual dining experience with the opening of our second full bar restaurant in New York City,” said Smashburger President Carl Bachmann.</p><p>&quot;More and more diners are looking for a place they can socialize and eat out, and the Upper East Side and the surrounding community now have the opportunity to enjoy a high-quality burger with first-class cocktails and draft beers in a fun environment,&quot; he added.</p><p>JFC took full ownership of Smashburger 2018, in line with its vision of becoming one of the top 5 restaurant companies in the world. </p><ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/business/07/03/17/jollibee-takes-on-us-global-markets-through-smashburger">Jollibee takes on US, global markets through Smashburger</a></li></ul><p>JFC said it plans to open more stores this year as part of its plans to expand in North America.</p><p>The group&#x27;s homegrown brand Jollibee in August opened a branch located in Times Square in New York City.</p><ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/business/09/29/22/jollibee-chickenjoy-takes-on-global-billboard-capital-new-york-times-square">LOOK: Jollibee unveils digital Chickenjoy billboards at New York Times Square</a></li>	<li><a href="https://news.abs-cbn.com/business/08/12/22/jollibee-to-open-in-times-square-on-aug-18">Chickenjoy lands in New York: Jollibee to open in Times Square on Aug. 18</a></li></ul><div><strong>RELATED VIDEO:</strong></div><figure class="op-interactive"><iframe height="315" src="https://www.youtube.com/embed/Dk1l-FsVU4s?enablejsapi=1" width="560"></iframe></figure><div class="iwantbar">Watch more News on <a href="https://www.iwanttfc.com/#!/browse/Genres/News/tag_id_genres/id_news" target="_blank">iWantTFC</a></div>

US-based burger restaurant Smashburger opened a new store in New York City as part of its parent Jollibee Foods Corp's expansion plans in the region.