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SHINee's back: 'Princes of K-pop' make long-awaited comeback with 'Hard'

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Jaehwa Bernardo, ABS-CBN News

<div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img alt="Teaser photo for K-pop boy group SHINee" s="" album="" released="" June="" Photo:="" Twitter="" src="https://sa.kapamilya.com/absnews/abscbnnews/media/2023/entertainment/06/26/06262023-shinee.jpg"/><figcaption>Teaser photo for K-pop boy group SHINee&#x27;s 8th album &#x27;Hard,&#x27; released June 26, 2023. <em>Photo: Twitter/@SHInee</em></figcaption></figure></div><p>South Korean boy band SHINee, dubbed &quot;The Princes of K-pop,&quot; made a comeback on Monday with its eighth full album, returning to the music scene after more than two years.</p><p>Fans can once again declare, &quot;SHINee&#x27;s back&quot; — a well-known phrase whispered at the beginning of the group&#x27;s 2012 hit &quot;Sherlock (Clue + Note)&quot; — as the four-member act released the album &quot;Hard&quot; alongside the music video for its lead single of the same title.</p><figure class="op-interactive"><iframe height="315" src="https://www.youtube.com/embed/lrDeQ4sF0zo?enablejsapi=1" width="560"></iframe></figure><div class="iwantbar">Watch more News on <a href="https://www.iwanttfc.com/#!/browse/Genres/News/tag_id_genres/id_news" target="_blank">iWantTFC</a></div><p>Single &quot;Hard&quot; is described as a &quot;hybrid hip-hop track,&quot; according to a post on the group&#x27;s Twitter account.</p><p>The new album contains 10 songs, including the anthemic &quot;The Feeling,&quot; a pre-release track unveiled last June 9.</p><p>Ahead of the album&#x27;s release, the group also held a series of concerts, titled &quot;SHINee World VI: Perfect Illumination,&quot; in Seoul over the weekend.</p><blockquote class="twitter-tweet"><p dir="ltr" lang="ko"><a href="https://twitter.com/hashtag/SHINee_WORLD_VI?src=hash&amp;ref_src=twsrc%5Etfw">#SHINee_WORLD_VI</a> Day3<br/><br/>샤이니월드 진짜 많이 사랑해요🩵<br/>콘서트 찾아줘서 고맙고 이번 활동도 최선을 다할게요🩵<a href="https://twitter.com/hashtag/SHINee?src=hash&amp;ref_src=twsrc%5Etfw">#SHINee</a> <a href="https://twitter.com/hashtag/%EC%83%A4%EC%9D%B4%EB%8B%88?src=hash&amp;ref_src=twsrc%5Etfw">#샤이니</a> <a href="https://twitter.com/hashtag/SHINee_WORLD?src=hash&amp;ref_src=twsrc%5Etfw">#SHINee_WORLD</a> <a href="https://twitter.com/hashtag/%EC%83%A4%EC%9D%B4%EB%8B%88%EC%9B%94%EB%93%9C?src=hash&amp;ref_src=twsrc%5Etfw">#샤이니월드</a><a href="https://twitter.com/hashtag/SHINee_WORLD_VI?src=hash&amp;ref_src=twsrc%5Etfw">#SHINee_WORLD_VI</a><a href="https://twitter.com/hashtag/PERFECT_ILLUMINATION?src=hash&amp;ref_src=twsrc%5Etfw">#PERFECT_ILLUMINATION</a> <a href="https://twitter.com/hashtag/%ED%8D%BC%ED%8E%99%ED%8A%B8_%EC%9D%BC%EB%A3%A8%EB%AF%B8%EB%84%A4%EC%9D%B4%EC%85%98?src=hash&amp;ref_src=twsrc%5Etfw">#퍼펙트_일루미네이션</a> <a href="https://t.co/lnBFPHsSlf">pic.twitter.com/lnBFPHsSlf</a></p>— SHINee (@SHINee) <a href="https://twitter.com/SHINee/status/1672946292736299008?ref_src=twsrc%5Etfw">June 25, 2023</a></blockquote><div><script async="" src="https://platform.twitter.com/widgets.js" charSet="utf-8" type="text/javascript"></script></div><p>However, only members Key, Minho and Taemin performed at the concert as leader Onew has been on hiatus since early June due to health issues.</p><p>&quot;Hard&quot; marks SHINee&#x27;s first new music in over two years, following &quot;Atlantis&quot; — a repackage of the band&#x27;s seventh full album &quot;Don&#x27;t Call Me&quot; — in April 2021.</p><ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/entertainment/04/12/21/k-pop-group-shinee-drops-repackaged-album-atlantis">K-pop group Shinee drops repackaged album &#x27;Atlantis&#x27;</a></li></ul><p>In between the two releases, Taemin enlisted in the South Korean military, becoming the quartet&#x27;s final member to fulfill his mandatory service, while his bandmates focused on their solo music careers.</p><p>Managed by SM Entertainment, SHINee debuted in May 2008 with the extended play &quot;Replay.&quot; </p><p>Originally a five-man team, vocalist Jonghyun passed away in December 2017.</p><ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/entertainment/12/20/17/fans-mourn-death-of-shinees-jonghyun">Fans mourn death of SHINee&#x27;s Jonghyun</a></li></ul><p>The group, also known for songs like &quot;Lucifer&quot; and &quot;View,&quot; is well respected within the K-pop industry because of its experimental electro-pop sound and outstanding stage performances.</p><p>For more news and features on K-pop, K-drama, and K-stars, visit the <a href="https://news.abs-cbn.com/kcontents">Hallyu Corner</a> microsite.</p><div><strong>FROM THE ARCHIVES</strong></div><figure class="op-interactive"><iframe height="315" src="https://www.youtube.com/embed/ATa9EH5LGMY?enablejsapi=1" width="560"></iframe></figure><div class="iwantbar">Watch more News on <a href="https://www.iwanttfc.com/#!/browse/Genres/News/tag_id_genres/id_news" target="_blank">iWantTFC</a></div>

Shawols can once again declare 'SHINee's back' as the K-pop group dropped its new album 'Hard.'

SHINee's back: 'Princes of K-pop' make long-awaited comeback with 'Hard'

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SHINee's back: 'Princes of K-pop' make long-awaited comeback with 'Hard'

Jaehwa Bernardo,

ABS-CBN News

Published Jun 26, 2023 05:24 PM PHT

Read More:

K-content

K-pop

SHINee

SM Entertainment

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SHINee comeback

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