Flonique Guimary

Coco Martin on joining politics and gambling endorsements

Article (news)

Nikka Avegail Sabio

Push Team

<p>Despite years of speculation and repeated invitations to enter public service, Kapamilya Primetime King Coco Martin remains steadfast in his decision to stay away from politics. </p><p>During his and Julia Montes’ contract signing event with Regasco, Coco set the record straight on why he does not see himself joining politics.</p><p> “No. Matagal na matagal na iyan. Almost every election palagi ako tatanungin niyan. Paulit-ulit na sinabi ko na, honestly, wala ako interes kasi nakita ko kung gaano kahirap. Mayroon naman tayo talagang matitinong politicians pero napakahirap ng sitwasyon,” Coco said.</p><div> </div><div><br/></div><div><iframe class="instagram-media instagram-media-rendered" id="instagram-embed-2" src="https://www.instagram.com/p/DYgiNzNCYQH/embed/captioned/?cr=1&amp;v=14&amp;wp=607&amp;rd=https%3A%2F%2Fod2-workbench-web.abs-cbn.com&amp;rp=%2F#%7B%22ci%22%3A2%2C%22os%22%3A8304201.599999905%2C%22ls%22%3A7908859.799999952%2C%22le%22%3A7908892.700000048%7D" allowtransparency="true" allowfullscreen="" frameBorder="0" height="979" data-instgrm-payload-id="instagram-media-payload-2" scrolling="no" style="background:white;max-width:540px;width:calc(100% - 2px);border-radius:3px;border:1px solid rgb(219, 219, 219);box-shadow:none;display:block;margin:0px 0px 12px;min-width:326px;padding:0px"></iframe></div><script async="" src="//www.instagram.com/embed.js"></script><div><br/></div><div><strong> </strong></div><p>While he acknowledged the efforts of many public servants, Coco explained that he believes he can contribute to society without holding a government position.</p><div><br/></div><p>“Sa sitwasyon ko ngayon, kung nakakatulong naman ako kahit kaunti sa ating mga kapwa Pilipino, kahit sa sarili kong pamamaraan, okay na ako doon. Kaysa ang gawin ko is ilagay ko yung sarili ko doon and after that syempre iba iba ang intensyon sayo ng tao eh. Depende kung maappreciate nila ginagawa mo or sisirain ka nila,” he added.</p><div> </div><p>The actor emphasized choosing a simple and peaceful way to help others: “Sabi ko nga na mas better na ito na tahimik kami bilang magpartner and then tahimik ako sa trabaho ko kasi sabi ko nga sa simpleng pamamaraan mas nakakatulong tayo sa mas maraming Pilipino.”</p><div> </div><div><iframe src="https://www.facebook.com/plugins/video.php?height=476&amp;href=https%3A%2F%2Fwww.facebook.com%2Freel%2F897798729912208%2F&amp;show_text=false&amp;width=267&amp;t=0" width="267" height="476" style="border:none;overflow:hidden" scrolling="no" frameBorder="0" allowfullscreen=""></iframe></div><div><strong> </strong></div><p>Beyond politics, Coco also became candid about how carefully he chooses the brands and products he endorses.</p><p> During the question and answer with selected media, the actor revealed that he once received an offer to endorse a gambling company. “One time, may kumukuha sa akin para magendorse, pero hindi siya akma sa aking pananaw o prinsipyo sa buhay. Sabi ko nga, kapag nabibigyan ako ng pagkakataon, lagi ko sinasabi ay hard work kasi doon ako nagsimula.”</p><p>Coco explained that his life story has always been rooted in perseverance and hard work, making it difficult for him to promote something he personally does not believe in.</p><p>“May kumuha sa akin na gusto ako magendorse ng gambling. Sabi ko, hindi ako magsasalita tungkol doon pero kasi hindi ko kasi pananaw sa buhay iyon kasi sabi ko na nagsimula ako sa pinakamababa hanggang umabot ako rito. Hindi ko inaano ang buhay ko sa swerte o sa sugal na bala jumackpot kasi para sa akin ang lahat ng pinaghirapan mo alam mo kung paano pahahalagahan,” he continued.</p><div> </div><div><br/></div><div><iframe class="instagram-media instagram-media-rendered" id="instagram-embed-3" src="https://www.instagram.com/p/DXBkPWsiTqZ/embed/captioned/?cr=1&amp;v=14&amp;wp=607&amp;rd=https%3A%2F%2Fod2-workbench-web.abs-cbn.com&amp;rp=%2F#%7B%22ci%22%3A3%2C%22os%22%3A8304767.799999952%2C%22ls%22%3A7908859.799999952%2C%22le%22%3A7908892.700000048%7D" allowtransparency="true" allowfullscreen="" frameBorder="0" height="689" data-instgrm-payload-id="instagram-media-payload-3" scrolling="no" style="background:white;max-width:540px;width:calc(100% - 2px);border-radius:3px;border:1px solid rgb(219, 219, 219);box-shadow:none;display:block;margin:0px 0px 12px;min-width:326px;padding:0px"></iframe></div><script async="" src="//www.instagram.com/embed.js"></script><div><br/></div><div><strong> </strong></div><p>Coco then revealed that after initially declining the offer, the company returned with an even larger amount. However, the actor kept his words and still declined.</p><p>“Tinanggihan ko yung nagaalok sa akin ng endorsement. And after that, binalikan ako. Hindi ko akalain na sa tanang buhay ko ay oofferan ako ng ganoong kalaking halaga. Diniscuss namin iyon ni Julia and manager and sabi namin, aanhin namin ang ganitong klaseng halaga kung ano naman ang masisirang buhay ng mga tao,” he stated.</p><p>While clarifying that he is not condemning those involved in gambling, Coco stressed that his decision was based on personal experience and conviction.</p><p>“Hindi ko sinasabi na against ako pero sinasabi ko lang ang personal na opinyon ko kasi sabi ko nga na marami akong nakita na naging hobby ito and after that nasira ang buhay. Parang hindi ko kaya iyon,” he said. </p><p> “Sabi ko nga, kung anong mayroon na lang tayo, okay na iyon kaysa maghangad ako ng sobra sobra and then alam ko naman na marami akong masisira na buhay,” he added. </p><div> </div><div><br/></div><div><iframe class="instagram-media instagram-media-rendered" id="instagram-embed-6" src="https://www.instagram.com/p/DVqTFQWk08k/embed/captioned/?cr=1&amp;v=14&amp;wp=607&amp;rd=https%3A%2F%2Fod2-workbench-web.abs-cbn.com&amp;rp=%2F#%7B%22ci%22%3A6%2C%22os%22%3A8350209.299999952%2C%22ls%22%3A7908859.799999952%2C%22le%22%3A7908892.700000048%7D" allowtransparency="true" allowfullscreen="" frameBorder="0" height="1185" data-instgrm-payload-id="instagram-media-payload-6" scrolling="no" style="background:white;max-width:540px;width:calc(100% - 2px);border-radius:3px;border:1px solid rgb(219, 219, 219);box-shadow:none;display:block;margin:0px 0px 12px;min-width:326px;padding:0px"></iframe></div><script async="" src="//www.instagram.com/embed.js"></script><div><br/></div><div> </div><p>Coco also spoke how he wanted to keep his morals and dignity especially as he has been trusted by the people.</p><p>“Sabi ko nga, hindi porket may nagbigay sa akin ng trabaho, gina-grab ko agad. Sabi ko, mahaba na rin pinaghirapan ko kaya kailangan mas maprotektahan ko yung pangalan ko, yung digniddad na pinanghahawakan natin ngayon kasi ayon pinagkakatiwalaan sa akin ng mga tao and ayon ang ayaw na ayaw ko na masisira,” he expressed, explaining the importance of protecting one&#x27;s integrity.</p><p>“Kung nasaan kami ngayon, hindi namin nakuha ito sa isang pitik lang. Pinaghirapan namin ito. Sabi ko, lagi ko pinagiisipan ang isang bagay lalo na kung ano ineendorse namin kasi ayon pinagkakatiwalaan ng isang tao,” he added.</p><div><br/></div><div><iframe class="instagram-media instagram-media-rendered" id="instagram-embed-7" src="https://www.instagram.com/p/DY9gJGgJa0l/embed/captioned/?cr=1&amp;v=14&amp;wp=607&amp;rd=https%3A%2F%2Fod2-workbench-web.abs-cbn.com&amp;rp=%2F#%7B%22ci%22%3A7%2C%22os%22%3A8350788.899999857%2C%22ls%22%3A7908859.799999952%2C%22le%22%3A7908892.700000048%7D" allowtransparency="true" allowfullscreen="" frameBorder="0" height="988" data-instgrm-payload-id="instagram-media-payload-7" scrolling="no" style="background:white;max-width:540px;width:calc(100% - 2px);border-radius:3px;border:1px solid rgb(219, 219, 219);box-shadow:none;display:block;margin:0px 0px 12px;min-width:326px;padding:0px"></iframe></div><script async="" src="//www.instagram.com/embed.js"></script><div><br/></div><div><strong> </strong></div><div><a href="https://www.abs-cbn.com/entertainment/showbiz/celebrities/2026/6/6/here-s-what-makes-coco-martin-and-julia-montes-a-perfect-match-0924" rel="noopener noreferrer" target="_blank"><strong>READ: Here’s what makes Coco Martin and Julia Montes a ‘perfect match’</strong></a><strong></strong><br/></div><div><br/></div><p>Meanwhile, Coco expressed gratitude for his latest endorsement with Regasco, which also marks one of his first major projects alongside Julia Montes as a couple.</p><p>“Espesyal sa akin ito kasi ngayon sa buhay namin kaming dalawa talaga nagtutulungan para tuparin mga pangarap namin, mga small business namin tapos magkasama pa kami sa <em>Sigabo</em>. Kaya noong kinuha si Julia ng Regasco, ang sarap sa pakiramdam kasi everytime na napunta kami sa ibang lugar para magpromote o tumutulong kami sa ibang tao, ngayon, magakapartner pa kami at magkasama kami (rito),” Coco answered PUSH ABS-CBN.</p><div> </div>

<p><b>Coco Martin shares his perspectve on entering politics.</b></p>

Coco Martin shares his perspectve on entering politics.

Coco Martin on joining politics and gambling endorsements: 'Parang hindi ko kaya iyon'

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Coco Martin on joining politics and gambling endorsements: 'Parang hindi ko kaya iyon'

Nikka Sabio,

Push Team

Published June 08, 2026 11:47 AM PHT

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