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New eats: Beard Papa's is back in PH with limited edition cream puff

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Joko Magalong-De Veyra

MANILA -- Have you missed Beard Papa&#x27;s cream puffs? Beard Papa&#x27;s is back in the Philippines and is celebrating its 20th anniversary worldwide with a limited-edition cream puff. After almost a year’s hiatus from the Philippine market, two Beard Papa&#x27;s stores -- Glorietta 2 in Makati and Promenade in Greenhills -- opened earlier this year under new management, with two more stores set to open before the end of the year in Ortigas (at Podium and SM Megamall). <div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img src="https://sa.kapamilya.com/absnews/abscbnnews/media/2019/life/09/10/puff-1.jpg"/><figcaption>The Beard Papa&#x27;s store at Promenade in Greenhills. Jeeves de Veyra</figcaption></figure></div>“It’s a family favorite. So when it (Beard Papa&#x27;s) was gone, we were really looking for it, and an opportunity opened to bring it back to the Philippines, so we so took that opportunity,” said Janica Lao, one of the owners of Beard Papa&#x27;s in the Philippines, whose company is also behind Choi Garden, Choit Hot Pot and Xing Fu Tang Milk Tea. Beard Papa&#x27;s first gained popularity in Osaka, Japan in 1999, when a baker created these unique cream puffs (with a pie crust outside and double-layered choux pastry inside) that were inspired by founder Yuji Hirota’s fluffy beard. Today, the choux pastry shop has 400 stores around the world in 15 countries, including Canada, Australia, America, and the Philippines. A bite starts crispy then yields to soft layers and creamy fillings. The usual ordering process involves customers choosing their crust (pie, cookie, or eclair) and then their filling (custard, activated charcoal, or white peach). Bestselling options include the pie cream puff with the custard filling, and the pie cream puff with the white peach filling, which is a favorite in Japan. <div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img src="https://sa.kapamilya.com/absnews/abscbnnews/media/2019/life/09/10/puff-2.jpg"/><figcaption>The bestselling pie crust choux with custard filling. Jeeves de Veyra</figcaption></figure></div>To keep things interesting, Beard Papa&#x27;s regularly introduces special menu items for a limited time, creating innovative new filling flavors, or exciting crust options. It is the latter that Beard Papa&#x27;s chose to do for its 20th anniversary with the Langue de Chat choux crust with vanilla custard filling. The Langue De Chat cream puff is extra crispy, thanks to the topping of langue de chat (cat’s tongue or lengua de gato for a more familiar Filipino flavor) adding not only texture but a buttery richness to the bite that pairs beautifully with the lightly sweet vanilla custard filling.It is available only until the end of September at P85 per piece. Customers can also opt for the Beard Papa&#x27;s 20th Anniversary Box, which contains 6 cream puffs (3 pieces of Langue de Chat choux puffs and 3 pieces of pie crust puffs), priced at 20% off.