Push Admin

Lazada reveals top-selling items, categories among Filipino shoppers during 9.9

Article (news)

ABS-CBN News

<div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img alt="Many Filipinos have been turning to e-commerce for their daily needs since the start of the pandemic. Mark Demayo, ABS-CBN News/File" src="https://sa.kapamilya.com/absnews/abscbnnews/media/2021/business/03/18/20200816-covid19-quarantine-phones-1535-md_1.jpg"/><figcaption>Many Filipinos have been turning to e-commerce for their daily needs since the start of the pandemic. <em>Mark Demayo, ABS-CBN News/File</em></figcaption></figure></div><p>MANILA -- Lazada observed three top categories among Filipino shoppers during its recently concluded 9.9 sale.</p><p>In a statement released Thursday, the e-commerce platform said most users in the Philippines added beauty, fashion, and health and wellness products to their cart.</p><p>It added that top products during the September 9 sale event were unisex cotton jogger pants and anti-hair fall fortifying serum.</p><ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/business/04/13/21/filipinos-prefer-convenience-live-selling-when-shopping-online-facebook-study">Filipinos prefer &#x27;convenience&#x27;, live selling, when shopping online: Facebook study</a></li>	<li><a href="https://news.abs-cbn.com/life/10/14/20/how-online-shopping-behavior-of-filipinos-changed-during-pandemic">How online shopping behavior of Filipinos changed during pandemic</a></li></ul><p>Lazada noted an 83% increase in bags and travel purchases by Filipino users during the 9.9 promo, compared to its sale event last March. </p><p>Four times more vouchers were redeemed than its 9.9 campaign in 2021, it added.</p><p>The e-commerce platform also reported that users doubled their shopping time spent on the app.</p><div><strong>Related video:</strong></div><figure class="op-interactive"><iframe allow="autoplay; fullscreen" frameBorder="0" height="100%" id="ivsplayer01" scrolling="no" src="https://player.ivideosmart.com/ivsplayer/v4/dist/html/iframe-src.html?iframeid=ivsplayer01&amp;key=e8c22c015ca9eafa76f1e3edfa03c603&amp;spid=3001339&amp;vid=2228958" width="100%"></iframe></figure><div class="iwantbar">Watch more News on <a href="https://www.iwanttfc.com/#!/browse/Genres/News/tag_id_genres/id_news" target="_blank">iWantTFC</a></div>

E-commerce platform Lazada observed three top categories among Filipino shoppers during its recently concluded 9.9 sale.