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Korean singer IU. Photo: @_IUofficial/X

Jaehwa Bernardo

ABS-CBN News

<div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1715578384409240513 IU.jpg" style="width:950px" class="fr-fic fr-dib"/><span class="fr-inner" style="text-align:left">Korean singer IU. <em>Photo: @_IUofficial/X</em></span></span></span></div><p>MANILA -- A pop-up store selling merchandise related to Korean singer IU&#x27;s &quot;HEREH&quot; concert tour is coming to Manila this May.</p><p>The IU HEREH Pop-up Store is set to open from May 19 to May 28 at the South Entertainment Mall of the SM Mall of Asia, said PULP Spaces+, a subsidiary of PULP Live World, the local concert promoter which is producing the tour&#x27;s Philippine stop.</p><p>&quot;UAENA (IU&#x27;s fans) are in for a treat as the pop-up store will feature a range of exclusive official HEREH merchandise along with additional IU merchandise sure to delight everyone,&quot; PULP Spaces+ said in a press release.</p><div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1715578436046240513 IU HEREH poster.jpg" style="width:950px" class="fr-fic fr-dib"/><span class="fr-inner" style="text-align:left">Poster for the <span id="isPasted" style="color:rgb(65, 65, 65);letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;display:inline !important;float:none">IU HEREH Pop-up Store</span> in Manila. <em>Courtesy of PULP Spaces+</em></span></span></span>&quot;UAENA can expect a carefully curated selection of items, ensuring a memorable shopping experience that complements the excitement building up to the concert,&quot; it added.</div><p>IU, whose real name is Lee Ji-eun, is set to perform at the Philippine Arena on June 1 for the &quot;HEREH&quot; tour, her first show in the Philippines in almost five years.</p><div><a class="fr-green" href="https://news.abs-cbn.com/entertainment/2024/5/8/seats-added-for-iu-s-philippine-arena-concert-1929"><strong>READ: Seats added for IU&#x27;s Philippine Arena concert<br/></strong></a></div><p>The singer debuted in 2008 but achieved mainstream success through her single &quot;Good Day&quot; in 2010. Since then, she has continued to put out chart-topping hits, including &quot;Palette,&quot; &quot;Blueming&quot; and &quot;Celebrity.&quot;</p><p>IU has also starred in a number of K-dramas, such as &quot;Dream High,&quot; &quot;The Producers,&quot; &quot;Moon Lovers: Scarlet Heart Ryeo,&quot; &quot;My Mister&quot; and &quot;Hotel del Luna.&quot;</p><div><em>For more news and features on K-pop, K-drama, and K-stars, visit the </em><a class="fr-green fr-strong" href="https://news.abs-cbn.com/kcontents"><em>Hallyu Corner </em></a><em>microsite.</em></div><div><em></em><strong>RELATED VIDEO</strong></div><div><span class="fr-video fr-deletable fr-fvc fr-dvb fr-draggable" contenteditable="false" draggable="true"><iframe width="640" height="360" src="https://www.youtube.com/embed/tT5lp5JDk3s?&amp;wmode=opaque&amp;rel=0" frameBorder="0" allowfullscreen="" class="fr-draggable"></iframe></span><br/></div>

<p>A pop-up store selling merchandise related to Korean singer IU's 'HEREH' concert tour is coming to Manila this May.</p>

A pop-up store selling merchandise related to Korean singer IU's 'HEREH' concert tour is coming to Manila this May.

Pop-up store for IU's 'HEREH' tour opens in Manila this May

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Pop-up store for IU's 'HEREH' tour opens in Manila this May

Jaehwa Bernardo,

ABS-CBN News

Published May 13, 2024 02:58 PM PHT

Read More:

K-pop

K-content

IU

Lee Ji-eun

HEREH tour

IU HEREH Pop-up Store

PULP Live World

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