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'Beauty beyond skin deep': Local cosmetics brand Happy Skin donates classroom to school in Bulacan

Article (news)

Ched Rick Gatchalian

ABS-CBN News

<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1725359341101IMG_4191.JPG" style="width:960px" class="fr-fic fr-dib" alt="Happy Skin&#x27;s Jacqueline Gutierrez (L) and HOPE&#x27;s Ilusion Arguello (R) cut the ribbon of the donated room. Ched Gatchalian, ABS-CBN News"/>Happy Skin&#x27;s Jacqueline Gutierrez (L) and HOPE&#x27;s Ilusion Arguello (R) cut the ribbon of the donated room. Ched Gatchalian, ABS-CBN News</div>BULACAN — Filipino beauty brand Happy Skin donated a classroom for students of Bulualto Elementary School in San Miguel, Bulacan with the help of non-government organization HOPE.On August 28, the school held a ribbon-cutting program for the donated room with Happy Skin chief executive officer Jacqueline Gutierrez, HOPE managing director Ilusion Arguello, Bulualto E.S. administrators, students, parents, and volunteers.<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1725359466425IMG_4204.JPG" style="width:960px" class="fr-fic fr-dib" alt="Bulualto Elementary School students in front of their new, donated classroom. Ched Gatchalian, ABS-CBN News"/>Bulualto Elementary School students in front of their new, donated classroom. Ched Gatchalian, ABS-CBN News</div><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1725362796612ww.png" style="width:960px" class="fr-fic fr-dib" alt="Happy Skin employee teams up with a student in a coloring activity. Ched Gatchalian, ABS-CBN News"/>Happy Skin employee teams up with a student in a coloring activity. Ched Gatchalian, ABS-CBN News</div>&quot;Last year, nag-celebrate kami ng aming ika-10 taon bilang kompanya. Inisip namin ang pinakamagandang way to celebrate, kung paano kami makakabalik ng tulong sa future generation,&quot; Gutierrez said.She emphasized that even though they are a beauty brand, they are focusing beyond the facade and they understand that education plays a vital role in shaping the children&#x27;s future.&quot;It always starts with education, it goes back to education. You have to properly equip them with proper skills to grow up and fend for themselves,&quot; she explained.Gutierrez mentioned that HOPE helped them in searching a school that suffers from shortage in classrooms, hence Bulualto E.S. was chosen — one of the oldest elementary schools in Bulacan.The brand immediately started the construction of the facility. Around 24 kids have been using the room for a few months already.Gutierrez associated the shop&#x27;s ability to help with its growth so far, as they have been utilizing their digital platforms now more than ever.&quot;The growth of our TikTok shop is unprecedented,&quot; she stressed. &quot;It [partnership] has allowed us to meet our customers where they are most active. Through live selling and targeted promotions, we have been able to create more meaningful connections with our audience.&quot;And as the brand continuous to perform well, Happy Skin commits to donating more classrooms in the future as a way of giving back and helping others.

Filipino beauty brand Happy Skin donated a classroom for students of Bulualto Elementary School in San Miguel, Bulacan with the help of non-government organization HOPE.

Filipino beauty brand Happy Skin donated a classroom for students of Bulualto Elementary School in San Miguel, Bulacan with the help of non-government organization HOPE.