Jaehwa Bernardo

The 'BT21: The Journey to the Philippines' pop-up event at SM Megamall, June 19, 2025. Photos courtesy of Franchette Noreen B. Castro, ABS-CBN News Digital Intern

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BT21 pop-up event brings merch, activities to Pinoy fans

ABS-CBN News Digital Intern

<div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1750655149971BT21-1.jpg" style="width:950px" class="fr-fic fr-dib" alt="The &#x27;BT21: The Journey to the Philippines&#x27; pop-up event at SM Megamall, June 19, 2025. Photos courtesy of Franchette Noreen B. Castro, ABS-CBN News Digital Intern"/><span class="fr-inner" style="text-align:left">The &#x27;BT21: The Journey to the Philippines&#x27; pop-up event at SM Megamall, June 19, 2025. <em>Photos courtesy of Franchette Noreen B. Castro, ABS-CBN News Digital Intern</em></span></span></span></div><p>The first-ever interactive BT21 pop-up event has officially opened in the Philippines, featuring exclusive merchandise and Instagram-worthy attractions that are sure to delight fans of the beloved characters created by K-pop supergroup BTS.</p><p>Titled &quot;BT21: The Journey to the Philippines,&quot; the event is making its inaugural stop at SM Megamall in Mandaluyong City, running from June 18 to July 3.</p><p>Tailored specifically for Filipino fans, the pop-up incorporates iconic Pinoy symbols such as the jeepney and sorbetes carts, alongside a wide range of BT21 merchandise in collaboration with The SM Store, Toy Kingdom and Miniso.</p><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1750655265584BT21-2.jpg" style="width:950px" class="fr-fic fr-dib"/></div><p>The  products include BT21 plushies priced from P599 to P999, T-shirts ranging from P499 to P599, and tote bags at P499. Other items include neck pillows (P499), notebooks (P299), art activity sets (P499), and keyrings priced between P249 and P299, among others.</p><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1750655290745BT21-4.jpg" style="width:950px" class="fr-fic fr-dib"/></div><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1750655317205BT21-5.jpg" style="width:950px" class="fr-fic fr-dib"/></div><p>Fans can also walk through a vibrant &quot;Dream Work Tunnel,&quot; leave messages for their favorite BTS members, take photos with colorful, Philippine-themed life-sized displays, and seal &quot;Boundless Friendship Locks&quot; as part of the interactive experience.</p><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1750655375386BT21-7.jpg" style="width:950px" class="fr-fic fr-dib"/></div><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1750655402965BT21-6.jpg" style="width:950px" class="fr-fic fr-dib"/></div><p>Following its SM Megamall stop, &quot;BT21: The Journey to the Philippines&quot; will head to malls in the provinces south of Metro Manila.</p><p>The tour continues at SM Bacoor in Cavite from July 9 to 25, SM Santo Tomas in Batangas from July 31 to August 31, SM Santa Rosa in Laguna from August 19 to September 7, and SM Dasmariñas in Cavite from September 12 to 26, before concluding at SM City Tanza in Cavite from October 2 to 15.</p><p>Launched in 2017, BT21 is a collaborative project between Line Friends and BTS, featuring eight characters personally designed by the members of the K-pop supergroup.</p><p>Over the weekend, BTS rapper<a href="https://www.abs-cbn.com/entertainment/showbiz/music/2025/6/21/bts-closes-military-chapter-as-suga-gets-discharged-1203"><strong> Suga completed his mandatory military service</strong></a>, marking the full return of all seven members of the group from duty.</p>

<p>The first-ever interactive BT21 pop-up event has officially opened in the Philippines, featuring exclusive merchandise and Instagram-worthy attractions.</p>

The first-ever interactive BT21 pop-up event has officially opened in the Philippines, featuring exclusive merchandise and Instagram-worthy attractions.

BT21 pop-up event brings merch, activities to Pinoy fans

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BT21 pop-up event brings merch, activities to Pinoy fans

ABS-CBN News Digital Intern,

Franchette Noreen B. Castro and Denielle Catingub

Published Jun 23, 2025 01:20 PM PHT

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Updated Jun 23, 2025 03:05 PM PHT

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