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Lisa X PS5

ABS-CBN Lifestyle

<div><span class="fr-img-caption fr-fic fr-dib" style="width:960px"><span class="fr-img-wrap"><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1751524974395Screenshot 2025-07-03 at 2.39.24 PM.png" style="width:960px" class="fr-fic fr-dib"/><span class="fr-inner" style="text-align:left">Blackpink Lisa is the newest face of the PlayStation 5. <em>PlayStation/YouTube</em></span></span></span>Blackpink Lisa is inviting you to play video games on the PlayStation 5.</div><p>The K-pop royalty has been tapped by Sony to promote its gaming console, as seen in a new ad set to her own song &quot;Lifestyle&quot; released online earlier this week.</p><p>In the one-minute clip titled &quot;PlayStation x Lisa,&quot; the Blackpink member can be seen playing popular Sony games like Astro Bot, Helldivers II, and Marathon. </p><p>Watch it below:</p><div><span class="fr-video fr-deletable fr-fvc fr-dvb fr-draggable" contenteditable="false" draggable="true"><iframe width="640" height="360" src="https://www.youtube.com/embed/NeRQVmVAVzE?&amp;wmode=opaque&amp;rel=0" frameBorder="0" allowfullscreen="" class="fr-draggable"></iframe></span><br/></div><p>Lisa is the newest celebrity promoting the PlayStation brand, joining the likes of basketball superstar LeBron James, actor-comedian King Bach, WNBA star NaLyssa Smith, and BMX athlete Nigel Sylvester, among others. </p><p>Sony has shipped 77.8 million PlayStation 5 consoles as of March, overtaking its predecessor, the PlayStation 4, in sales after a 29-month period. </p><p>Let&#x27;s see if this collab with Lisa will translate to even more sales for the brand.</p><div><a href="https://www.abs-cbn.com/entertainment/showbiz/music/2025/5/5/lisa-teases-new-blackpink-music-ahead-of-group-s-tour-1508">Lisa teases new Blackpink music ahead of group&#x27;s tour</a></div><div><a href="https://www.abs-cbn.com/news/business/2024/11/29/playstation-at-30-how-sony-s-gray-box-conquered-gaming-1431">PlayStation at 30: How Sony&#x27;s gray box conquered gaming</a></div><div><a href="https://www.abs-cbn.com/lifestyle/2025/5/8/jollibee-enters-ph-gaming-scene-with-eat-to-earn-campaign-1153">Jollibee enters PH gaming scene with &#x27;eat to earn&#x27; campaign</a></div>

Blackpink's Lisa stars in new ad for PlayStation 5

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Blackpink's Lisa stars in new ad for PlayStation 5

ABS-CBN Lifestyle

Published July 03, 2025 02:46 PM PHT

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