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Daily Beer

Leah C. Salterio

<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1764847724440Screenshot 2025-12-04 at 7.24.26 PM.png" style="width:960px" class="fr-fic fr-dib" width="960" alt="Daily Beer opens its first Philippine branch in Pasig’s Arcovia. Handout"/>Daily Beer opens its first Philippine branch in Pasig’s Arcovia. Handout</div>As craft beer becomes more visible in Metro Manila, a new Korean “chimaek” chain is betting on approachability to win over Filipino diners. Daily Beer, which opened its first Philippine branch in Pasig’s Arcovia, pairs its house-brewed Korean craft beer with signature fried chicken aimed at a broad, family-friendly market.And for chairman Kirkland Whang of Opulence Prime Ventures, the local partner of Daily Beer, that sense of accessibility is what sets the brand apart.“Craft beer is on the higher end of the spectrum. It’s a little bit more premium. In order for everyday people to come in, without hesitation, to lower the barrier of entry, approachability is our most important point, that’s why we named the restaurant a very simple Daily Beer,” Whang told ABS-CBN News.Daily Beer is bannered by the Korean beer and chicken. “Filipinos love chicken,” Whang said. “We want to bring the authentic Korean fried chicken. Once you taste it, you cannot find it anywhere in the Philippines. It’s flavored in a unique way in cooking the fried chicken.”<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/176484788368320251204 (5).jpg" style="width:960px" class="fr-fic fr-dib" width="960" alt="Opulence Prime Ventures chairman Kirkland Whang and the Angry Bird Red Half and Angry Bird Black Half. Handout"/>Opulence Prime Ventures chairman Kirkland Whang and the Angry Bird Red Half and Angry Bird Black Half. Handout</div>Whang also runs the premium hot pot restaurant Mala King, a homegrown brand whose ingredients and flavors are sourced directly from Chongqing, China. The restaurant is likewise located in Arcovia.“Once we tried the Korean fried chicken and the beer in Singapore, we thought that the Philippines will love this,” he said. “So immediately, we got in touch with Mr. Lim and his team two years ago. We had an easy dealing. Very fast. It was like talking to family.“The negotiations were very quick. The longest it took was looking for space where we can start the first Daily Beer branch. Both our groups were really picky. We want the location to be perfect.” The target market of Daily Beer is basically everyone. “Working class for the offices and millennials,” he said. “We have lunch sets like chicken rice with noodles. Our interiors are family-friendly.”<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1764848024123Screenshot 2025-12-04 at 7.25.49 PM.png" style="width:960px" class="fr-fic fr-dib" width="960" alt="Red and Original Flavor. Handout"/>Red and Original Flavor. Handout</div>Daily Beer uses only fresh chicken, never frozen. “Ingredients, we only try to get the best of the best, from the powder and the seasoning, we import everything from Korea,” said Whang. “We make the best fried chicken for our beer. We make our own craft beer, the largest beer manufacturing facility in the middle part of Korea.”“We bring the taste of the fried chicken as close as possible to Korea’s taste,” he added. “So it’s just like going to Korea in getting the fried chicken taste. We also have draft beer in cans. We have the non-alcoholic beer.”“In Korea, the demographic of customers is mostly working class, with white collar jobs,” said Whang. “In the Philippines, we try to focus more on family customers. The place is family-friendly, very family-oriented restaurant.”<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1764848198304Screenshot 2025-12-04 at 7.25.01 PM.png" style="width:960px" class="fr-fic fr-dib" width="960" alt="The chimaek experience. Handout"/>The chimaek experience. Handout</div>At present, there are 400 branches of Daily Beer worldwide, with more than 250 in Korea. The first branch is at Yeouido Island, the Wall Street of Seoul. They recently opened the fourth branch in Singapore. Daily Beer has been around for 12 years now. Prior to the formal opening of Daily Beer in the Philippines, Whang sent his Philippine team to Korea last September to train in meal preparation for at least a week.The recent opening and ribbon-cutting of Daily Beer Arcovia saw Whang and his wife Tanya, Sang Jin Lim, Jay Lim, Dante and Cynthia Jison, Ritchie Pascual, Kennard Pua and Dante Kim of Daily Beer Korea.<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1764847316839Ribbon Cutting (1) (1).jpg" style="width:960px" class="fr-fic fr-dib" width="960" alt="(From second from left): Cynthia Jison, regional operations director of Megaworld Commercial Division; Kennard Pua, managing director of Opulence Prime Ventures, Inc.; Tanya Whang, managing director of Opulence Prime Ventures,Inc.; Kirkland Whang, chairman, Opulence Prime Ventures, Inc.; Sang Jin Lim, CEO of Daily Beer Co., Ltd.; Jay Lim, business development division/global business manager Daily Beer Co., Ltd.; Dante Kim, global business team manager of Daily Beer Co., Ltd.; Ritchie Pascual,general manager, Arcovia City, Megarworld Commercial Division. Handout"/>(From second from left): Cynthia Jison, regional operations director of Megaworld Commercial Division; Kennard Pua, managing director of Opulence Prime Ventures, Inc.;  Tanya Whang, managing director of Opulence Prime Ventures,Inc.;  Kirkland Whang, chairman, Opulence Prime Ventures, Inc.; Sang Jin Lim, CEO of Daily Beer Co., Ltd.; Jay Lim, business development division/global business manager Daily Beer Co., Ltd.;  Dante Kim, global business team manager of Daily Beer Co., Ltd.; Ritchie Pascual,general manager, Arcovia City, Megarworld Commercial Division. Handout</div>This December, Daily Beer will open its second branch at SM Fairview, while in January, the Makati branch will follow in Salcedo Village. The place is understandably not inside the malls so it can have extended hours.On weekdays, Daily Beer opens at 11 a.m. and closes at 1 a.m. On weekends, closing time is until 2 a.m. The SM Fairview branch is allowed to extend its hours, right at the entrance of the mall.Whang admits they are bullish when it comes to making customers try their fried chicken and seven kinds of beer – K super fresh hazy, lemon highball, yuzu highball, K-red lager, K-ginseng lager, K-Seoul Weizen, K-daily pale ale.<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/176484827541220251204 (4).jpg" style="width:960px" class="fr-fic fr-dib" width="960" alt="Kimchi Fried Rice and Soft Tofu Ramyun. Handout"/>Kimchi Fried Rice and Soft Tofu Ramyun. Handout</div>Aside from fried chicken and beer, the Korean chimaek chain has spicy, cold Korean noodle with red sauce, gimbap, cheese balls and donuts, small side dishes in the menu, like cookies and French fries. “Without losing the authentic Korean menu, the recipe is localized,” said Whang. “We tweaked the recipe a little bit for the Philippines.&quot;“Once you tried the beer and fried chicken together, they match,” he said. “They’re like symbiotic. You will eat non-stop.”

Korean chimaek chain Daily Beer has entered the Philippine market with its first branch in Pasig’s Arcovia, positioning itself as an accessible gateway to craft beer as it expands globally and targets Filipino families, office workers and millennials.

Korean chimaek chain Daily Beer has entered the Philippine market with its first branch in Pasig’s Arcovia, positioning itself as an accessible gateway to craft beer as it expands globally and targets Filipino families, office workers and millennials.

New eats: Daily Beer debuts in Pasig with Korean craft beer, fried chicken

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New eats: Daily Beer debuts in Pasig with Korean craft beer, fried chicken

Leah C. Salterio

Published Dec 05, 2025 11:00 AM PHT

Read More:

Daily Beer

Korean restaurant

Korean food

beer

fried chicken

Arcovia

Pasig eats

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