Reyma Deveza

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Josh Mercado

<p>Born in a family kitchen full of laughter and the aroma of freshly baked ube, Purple Yam Homemade Cakes and Pastries is a proudly Pinoy dessert business that is now ready to take center stage.</p><p>At the center of its story lies ube, a popular Filipino purple yam that has become the brand&#x27;s hallmark flavor and strongest identity.</p><p>What started as homemade ube cakes shared with family and friends has evolved into a thriving homegrown brand that appeals to today&#x27;s Pinoy foodies and youthful dessert enthusiasts.</p><div><br/></div><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1771372347842image4 (1).jpeg" style="width:950px" class="fr-fic fr-dib"/></div><div><br/></div><p>Founded by Oyos Mendoza, Purple Yam is more than just a bakery. Every slice is infused with a story of passion, purpose, and community.</p><p>Baking for Mendoza was about more than just food; it was about connection. Cakes and pastries were a mainstay during celebrations, family get-togethers, and even peaceful afternoons. Every recipe was filled with love, care, and memories.</p><p>“As I shared our homemade cakes with neighbors and friends, I realized food has the power to connect people,” Mendoza shared. “That’s when I knew this could be more than a hobby. It could be a business with heart.”</p><div><br/></div><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1771372363561image3 (2).jpeg" style="width:950px" class="fr-fic fr-dib"/></div><div><br/></div><p>From a little side project at home, Purple Yam swiftly grew into a brand with a reputation for handcrafted quality and genuine Filipino flavors, thanks to its famous ube concoctions.</p><p>It is proud to be a Filipino business today, with roots in community, workmanship, and honesty. Its mission goes far beyond beautiful desserts.</p><p>“The brand is dedicated to: producing handcrafted, premium cakes and pastries that showcase Filipino ingredients; providing dessert experiences that are heartfelt and unforgettable; maintaining consistency, originality, and authenticity in each product; assisting local vendors; and encouraging sustainable, community-driven growth,” Mendoza said.</p><p>“We want every bite to feel nostalgic and joyful,” added the business owner. “But at the same time, we want our growth to uplift others — especially local suppliers and families who grow with us.”</p><p>For birthdays, weddings, business gatherings, and other special occasions, Purple Yam specializes in luscious chocolate cakes, distinctive ube cakes, and pastries with an ube theme.</p><p>Its competitive advantage is the combination of professional consistency and homestyle quality, which makes it a popular among corporate clients, event planners, families, and café partners.</p><div><br/></div><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1771372379720image5.jpeg" style="width:950px" class="fr-fic fr-dib"/></div><div><br/></div><p>Currently, Purple Yam uses seasonal product lines, retail and pickup services, and made-to-order production. While proudly homegrown, Mendoza has bigger dreams.</p><p>He plans to grow gradually but significantly, adding additional product lines, upgrading kitchen amenities, and eventually setting up a physical store where families can gather and savor handcrafted sweets.</p><p>“A big dream of mine is to create livelihood opportunities for neighbors,” he said. “If Purple Yam grows, I want families to grow with it.”</p><p>The brand hopes to establish a community-based bakery with a reputation for delicious cuisine, friendly service, and honesty by procuring products locally and looking at part-time or home-based employment opportunities.</p><p>With its strong principles of quality, authenticity, originality, customer service, and integrity, it is ready to capture the hearts of a new generation of Pinoy dessert lovers – people who want both flavor and meaning.</p><p>Purple Yam serves as a reminder that the most successful recipes are still those made at home, even in an era of mass manufacturing and fleeting food trends.</p>

<p>Born in a family kitchen full of laughter and the aroma of freshly baked ube, Purple Yam Homemade Cakes and Pastries is a proudly Pinoy dessert business that is now ready to take center stage.</p>

Born in a family kitchen full of laughter and the aroma of freshly baked ube, Purple Yam Homemade Cakes and Pastries is a proudly Pinoy dessert business that is now ready to take center stage.

Purple Yam's Oyos Mendoza charms dessert fans with Pinoy favorite ube

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Purple Yam's Oyos Mendoza charms dessert fans with Pinoy favorite ube

Josh Mercado

Published February 18, 2026 12:57 PM PHT

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Oyos Mendoza

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