Cheyenne Suarez

As the clock ticks down to a TikTok ban on Sunday (January 19), content creators are sharing their anxieties and frustration over losing a platform that has become their primary or additional source of income.

Article (news)

US TikTok content creators anxious over looming app ban

Reuters Wires

As the clock ticks down to a TikTok ban on Sunday (January 19), content creators are sharing their anxieties and frustration over losing a platform that has become their primary or additional source of income.In Mankato, Minnesota, Dustin Tyler, is a live-streamer who pays his bills with the money he earns through the app.&quot;I&#x27;m very upset, sad, angry, many emotions. And it&#x27;s going to affect me tremendously,” he saidTyler says TikTok is his sole income and adds that the ban would feel like being “fired from your career.”He did not want to disclose the money amount generated from his livestreams, and says that working a job outside of social media is not an option for him.&quot;I don&#x27;t think I&#x27;m ever going to be the type to want to work. I mean, I feel like I belong, I am an influencer and I belong in the influencer space.&quot;In Saline, Michigan, DJ and content creator Derick Castenholz is feeling the weight of the situation as well. Castenholz’s TikTok career began with his viral “one note challenge,” where he plays a single note from a popular song and challenges fans to guess it. While he’s not monetized on the platform, TikTok has helped him gain brand deals and clients for his DJ business, which employs nine people.“I would say that TikTok is responsible for probably 20% of my income,&quot; he said.Hayden Rankin from Pecatonica, Illinois owns the custom apparel business NiceShirtThanks. The company exploded in popularity after its first viral post.Rankin, who has already begun building a presence on other platforms, recognizes the necessity of adapting. “Obviously having our business start on TikTok and having to build about 600,000 following there, it&#x27;s tough to lose that. But also it&#x27;s foolish for any small business to build one sales channel,” he said.The Supreme Court upheld on Friday (January 17) a law banning TikTok in the United States on national security grounds if its Chinese parent company ByteDance does not sell it, putting the popular short-video app on track to go dark in just two days.The court&#x27;s 9-0 decision throws the social media platform - and its 170 million American users - into limbo, and its fate in the hands of Donald Trump, who has vowed to rescue TikTok after returning to the presidency on Monday (January 20). - report from Reuters

As the clock ticks down to a TikTok ban on Sunday (January 19), content creators are sharing their anxieties and frustration over losing a platform that has become their primary or additional source of income.

US TikTok content creators anxious over looming app ban

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US TikTok content creators anxious over looming app ban

Reuters

Published January 18, 2025 05:04 PM PHT

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