ABS-CBN, the country’s leading media and entertainment company, has sealed once more its partnership with the Advertising Foundation of the Philippines for the upcoming 11th Araw Values Awards, which will be held in November at ABS-CBN’s Dolphy Theater that will have a telecast in December.
Ad Foundation, kinilala si Gina Lopez
Muling nagkaisa ang ABS-CBN at ang Advertising Foundation of the Philippines para sa 11th Araw Values Awards na gaganapin sa ABS-CBN Dolphy Theater sa Nobyembre at ipapalabas sa network sa Disyembre.
Bukod sa partnership signing, isang joint resolution at special declaration ang ipinamalas ng Ad Foundation executive committee at ng 11
th Araw Values Awards organizing committee para bigyang parangal ang pumunaw na si ABS-CBN foundation chairman Regina Paz “Gina” Lopez para sa kanyang hindi matatawarang suporta para sa proteksyon at pangangalaga ng kalikasan. Ibibigay din ang isang posthumous Tanglaw ng Araw ng Kalikasan award kay Lopez sa gaganapin na 11
th Araw Values Awards sa Nobyembre.
Pinangunahan nina ABS-CBN chairman emeritus Eugenio “Gabby” Lopez III, ABS-CBN chairman Mark Lopez, ABS-CBN president and CEO Carlo Katigbak, ABS-CBN chief operating officer of broadcast Cory Vidanes, ABS-CBN group chief finance officer Ron Valdueza, at ABS-CBN head of integrated sales August Benitez, pati na mga kinatawan ng Advertising Foundation of the Philippines, ang signing ng partnership.
Layunin ng Araw Values Advertising Awards na kilalanin ang advertising campaigns na nagpapakita ng magandang Pinoy values na base sa values ng Ad Foundation tulad ng love of God; commitment to truth, honesty, at integrity; respect for national customs and traditions, at marami pang iba.