Romwel Anzures

Former Barangay Ginebra San Miguel star and incoming Magnolia Hotshots head coach LA Tenorio. Photo from PBA Images.

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<div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1753704630425IMG_7798.jpeg" style="width:960px" class="fr-fic fr-dib" alt="Former Barangay Ginebra San Miguel star and incoming Magnolia Hotshots head coach LA Tenorio. Photo from PBA Images."/>Former Barangay Ginebra San Miguel star and incoming Magnolia Hotshots head coach LA Tenorio. Photo from Facebook/PBA Rush.</div>MANILA — Long-time Barangay Ginebra San Miguel star LA Tenorio is set to take his talents to their lifelong rivals Magnolia Hotshots.In a shocking development on Monday, the Gin Kings&#x27; &quot;Gineral&quot; will now be on the side of the Hotshots as he was officially named as Magnolia&#x27;s newest head coach.<div><a class="fr-green fr-strong" href="https://www.abs-cbn.com/sports/basketball/2025/7/28/its-official-la-tenorio-is-new-head-coach-of-magnolia-hotshots-1901">READ: LA Tenorio is new head coach of Magnolia Hotshots</a></div>This marks the end of Tenorio&#x27;s 13-year stint with Ginebra, one that saw him win all but one each of his eight PBA championships, four finals MVPs, and four Mythical Team citations, as well as his 2013 Best Player of the Conference Award.For San Miguel Corporation Sports Director Alfrancis Chua, Tenorio&#x27;s exit from Ginebra definitely leaves a huge hole for the perennial crowd favorites.&quot;Malaking bagay na nawala si LA. LA is a leader,&quot; said Chua, who was also briefly Tenorio&#x27;s head coach with the Gin Kings in 2013.The Ginebra team governor also acknowledged that the &quot;barangay&quot; may get extra emotional seeing their &quot;Tinyente&quot; compete for another team, but Chua hopes that they can eventually understand Tenorio&#x27;s next step.  &quot;I hope Ginebra fans can understand that LA Tenorio is moving to Magnolia,&quot; Chua said. &quot;Hindi naman habang buhay andoon tayo [sa Ginebra], like sila Mark Caguioa, and Jayjay Helterbrand. At least, makikita pa nila yung idolo nila na nasa PBA pa rin.&quot;&quot;Ibang capacity lang, but we have to move on. It&#x27;s a different job, so we&#x27;ll see,&quot; he added.In Tenorio&#x27;s penultimate game for the Gin Kings, he delivered his best game of the PBA Season 49 Commissioner&#x27;s Cup, draining a game-winning three-pointer to send their semifinals series vs. the San Miguel Beermen to a deciding Game 7.Unfortunately, they lost to SMB in Game 7, and he only logged 2:28 minutes of action in what would eventually become his last game as a Gin King.But now that he is transitioning into a PBA head coach, does this officially mean that Tenorio&#x27;s playing career is officially over?&quot;To tell you frankly, after nung good game niya, I told him mag playing coach ka,&quot; Chua shared. &quot;Ang sabi lang ni LA: &#x27;Wag na boss, baka i-boo ako ng Ginebra fans.&#x27; Yung puso niya, nasa Ginebra pa rin, so sana maintindihan ng fans ng Ginebra yung desisyon namin.&quot;&quot;He didn&#x27;t say that he is retired, that he is gonna hang his jersey. Coaching is a very difficult job, full-time yan, pero malay mo may ma-injure na point guard, malay niyo may second [Robert] Jaworski? We&#x27;ll see. Pa-planuhin namin yan,&quot; added Chua.

Long-time Barangay Ginebra San Miguel star LA Tenorio is set to take his talents to their lifelong rivals Magnolia Hotshots.

Long-time Barangay Ginebra San Miguel star LA Tenorio is set to take his talents to their lifelong rivals Magnolia Hotshots.

‘Sana maintindihan ng Ginebra fans,’ says Chua on Tenorio’s move to Magnolia

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‘Sana maintindihan ng Ginebra fans,’ says Chua on Tenorio’s move to Magnolia

Rom Anzures,

ABS-CBN News

Published Jul 28, 2025 08:41 PM PHT

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Basketball

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Ginebra

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Gilas Pilipinas

Alfrancis Chua

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