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Coca-Cola brings canned 'Jack Daniel's and Coke' drink to PH

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ABS-CBN News

Global beverage maker Coca-Cola said it would bring its new ready-to-drink whiskey and cola mix to the Philippines this month in a bid to expand its market share in the alcoholic beverage space. The Coca-Cola and Jack Daniel&#x27;s drink is already available in other territories.&quot;This Jack Daniel’s partnership that we have, which we’re bringing to the country, it&#x27;s something that we’re bringing in here because the Filipinos are fans of the Jack and Coke mix,&quot; Coca-Cola Far East Limited’s ASEAN and South Pacific East Region Frontline Marketing Director Cesar Gangoso III said.Its Lemon-Dou beer, which was first launched in Japan, landed in the Philippines in the fourth quarter of 2021 and has since garnered an &quot;encouraging reception,&quot; Gangaso said.He said the company is intent on expanding its footprint in the alcoholic beverage space to cater to consumer demand. &quot;Our decisions are influenced by what consumers want and we see a lot of potential for us to expand our beverage portfolio into this space because we see a lot of consumer desires opening up in this area,&quot; he said.&quot;Obviously, getting into alcohol is not just a hobby for us. We’re really looking towards establishing sizable scale and presence in this space,&quot; he said.<ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/business/08/16/22/coke-pepsi-rc-cola-affected-by-shortage-of-premium-refined-sugar">Coca-Cola, Pepsi, RC Cola facing shortage of premium refined sugar</a></li>	<li><a href="https://news.abs-cbn.com/business/10/26/22/coca-cola-sees-more-consumer-shifts-due-to-inflation-as-profits-jump">Coca-Cola sees more consumer shifts due to inflation as profits jump</a></li></ul>

Coca-Cola said it would bring its new ready-to-drink whiskey and cola mix to the Philippines this month. 