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IN PHOTOS: Ruffa Gutierrez spreads cheerful, fashionable energy on “Can’t Buy Me Love” set

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Liezel dela Cruz

<p>From her rise as a teen star to reigning as a beauty queen and now a respected actress, Ruffa Gutierrez boasts a colorful career that shows no sign of slowing down. </p><p>And we can all agree that one factor behind her longevity in showbiz is how she enjoys her work and the company of her co-stars and the people around her. Also, it has something to do with how she keeps up with the energy of the new generation of stars, like Donny Pangilinan and Belle Mariano, her co-artists in the trending series “<a href="https://ent.abs-cbn.com/cantbuymelove"><em><u><strong>Can’t Buy Me Love</strong></u></em></a>.”</p><p>Check out these behind-the-scenes photos that showcase how she slays her latest ‘kontrabida’ role with some flair of fun on the side. </p><div style="text-align:center"><img src="https://asset-ent.abs-cbn.com/updates/cantbuymelove/2024/03/11/Ruffa-Gutierrez.jpg"/></div><p>This is Ruffa’s first time working with Belle, one of this generation’s young superstars. And although they are from different eras, Ruffa shares an effortless rapport with the Gen Z actress. She has even become a huge DonBelle shipper. </p><div style="text-align:center"><img src="https://asset-ent.abs-cbn.com/updates/cantbuymelove/2024/03/11/Ruffa-Gutierrez-Belle.jpg"/></div><p>It’s also her first project with Rowell Santiago, and we can tell she’s having fun adding her own flavor to her role as one of Rowell’s ‘ladies’ in the story. </p><div style="text-align:center"><img src="https://asset-ent.abs-cbn.com/updates/cantbuymelove/2024/03/11/Ruffa-Gutierrez-family.jpg"/></div><div style="text-align:center"><img src="https://asset-ent.abs-cbn.com/updates/cantbuymelove/2024/03/11/Ruffa-Gutierrez-husband.jpg"/></div><p>Of course, it must feel like an adventure working with longtime friends as well, which must be one reason why she loves going to the set. </p><div style="text-align:center"><img src="https://asset-ent.abs-cbn.com//updates/cantbuymelove/2024/03/11/Ruffa-Gutierrez-1.jpg"/></div><div style="text-align:center"><img src="https://asset-ent.abs-cbn.com//updates/cantbuymelove/2024/03/11/Ruffa-Gutierrez-2.jpg"/></div><p>She is truly in her element in “<a href="https://ent.abs-cbn.com/cantbuymelove"><em><strong>Can’t Buy Me Love</strong></em></a>” as she’s able to seamlessly blend her ‘kontrabida’ role with her innate passion for fashion, too. </p><div style="text-align:center"><img src="https://asset-ent.abs-cbn.com//updates/cantbuymelove/2024/03/11/Ruffa-Gutierrez-3.jpg"/></div><div style="text-align:center"><img src="https://asset-ent.abs-cbn.com//updates/cantbuymelove/2024/03/11/Ruffa-Gutierrez-4.jpg"/></div><p>Catch Ruffa as the cunning Gina Tan in <strong>“<a href="https://ent.abs-cbn.com/cantbuymelove"><em>Can’t Buy Me Love</em></a></strong>,” airing weeknights, on <a href="https://ent.abs-cbn.com/articles-news/kapamilya-channel-livestream-12685"><em><u><strong>Kapamilya Channel,</strong></u></em></a> <a href="https://www.youtube.com/@abscbnentertainment"><em><u><strong>Kapamilya Online Live</strong></u></em></a>, TV5, and A2Z.  </p>

Check out these behind-the-scenes photos from the “Can’t Buy Me Love” set featuring Ruffa Gutierrez! 