Dannyka Manangan

BINI to launch their own cosmetic line to be available soon in the market thumb

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Nikka Avegail Sabio

Push Team

<p>The nation’s girl group BINI continues to surprise their fans, Blooms, with exciting projects even after their heartwarming homecoming fan meet last June 29. </p><p> During the event held at the Mall of Asia Arena in Pasay City, the group announced their upcoming cosmetic line, personally curated and crafted by the members themselves.</p><div><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1751607258059BINI to launch their own cosmetic line to be available soon in the market.png" class="fr-fic fr-dib"/></div><p> “This is such an exciting moment for us kasi hindi lang ito basta-basta makeup line, this is our baby. From the conceptualization, the shades, yung names, from the textures and vibe ng buong collection, pinag-isipan po talaga namin iyan, inupuan talaga naming BINI,” BINI leader Jhoanna Robles said.</p><div><strong></strong></div><div><iframe class="instagram-media instagram-media-rendered" id="instagram-embed-16" src="https://www.instagram.com/reel/DLe1Z_hS1gz/embed/?cr=1&amp;v=14&amp;wp=540&amp;rd=https%3A%2F%2Fod2-workbench-web.abs-cbn.com&amp;rp=%2F#%7B%22ci%22%3A16%2C%22os%22%3A14942802.7%2C%22ls%22%3A65327.09999999999%2C%22le%22%3A66228.99999999999%7D" allowtransparency="true" allowfullscreen="" frameBorder="0" height="881" data-instgrm-payload-id="instagram-media-payload-16" scrolling="no" style="background:white;max-width:540px;width:calc(100% - 2px);border-radius:3px;border:1px solid rgb(219, 219, 219);box-shadow:none;display:block;margin:0px 0px 12px;min-width:326px;padding:0px;--darkreader-inline-bgimage:initial;--darkreader-inline-bgcolor:var(--darkreader-background-ffffff, #181a1b);--darkreader-inline-border-top:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-right:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-bottom:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-left:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-boxshadow:none" data-darkreader-inline-bgimage="" data-darkreader-inline-bgcolor="" data-darkreader-inline-border-top="" data-darkreader-inline-border-right="" data-darkreader-inline-border-bottom="" data-darkreader-inline-border-left="" data-darkreader-inline-boxshadow=""></iframe></div><script async="" src="//www.instagram.com/embed.js"></script><div><strong></strong></div><p>Jhoanna also shared that the group took time to carefully consider the preferences and needs of their fans while developing the products.</p><p>“Kahit may gusto kaming (sariling) shades, kailangan isipin namin as a group  and hindi lang kami ang kino-consider namin pati kayo mga Blooms. Actually, kayo yung nasa isip namin habang ginagawa namin ito na kung sa tingin niyo if magugustuhan niyo yung shades or for mga sensitive skin, kinonsider din namin iyon. Sana i-support niyo ang BINI makeup line namin soon,” she added.</p><p>At the fan meet, a special booth was set up where fans got a sneak peek of the products, including lip tints, lip oils, blush, mascara and eyeshadow palettes. While the product line’s official name has yet to be revealed, many Blooms enjoyed testing out the items on display.</p><div><strong></strong> <iframe src="https://www.facebook.com/plugins/post.php?href=https%3A%2F%2Fweb.facebook.com%2FabscbnNEWS%2Fposts%2Fpfbid0vQ2PY4KhMvKMdRghFhwxD3wpgXfn4ATixvbkdAF6wjo2JEWGqXfQJJy6oxWU3Fiql&amp;show_text=true&amp;width=500" width="500" height="250" style="border:none;overflow:hidden;--darkreader-inline-border-top:none;--darkreader-inline-border-right:none;--darkreader-inline-border-bottom:none;--darkreader-inline-border-left:none" scrolling="no" frameBorder="0" allowfullscreen="" data-darkreader-inline-border-top="" data-darkreader-inline-border-right="" data-darkreader-inline-border-bottom="" data-darkreader-inline-border-left=""></iframe><strong></strong></div><p>“Sobrang tagal naming plinano ito talaga and syaka naalala ko na sumabay ito sa concert natin so parang every after rehearsals, tinatry talaga namin na magtetest kami ng products, magswatch kami kasi gusto namin na perfect and quality products yung maipoproduce namin kaya gusto namin maging hands-on,” BINI Gwen Apuli said.</p><p>BINI member Aiah Arceta shared that they were inspired by the everyday needs of hardworking girls.</p><p>“This kind of make up is something that you use for everyday or if gusto niyo rumampa tapos ginagamit din namin ito kapag may mga concert, shows or events. We are really really hands-on and sobrang pinili talaga namin from all the details para masabi talga na ito ay very BINI,” she stated.</p><div><strong></strong></div><div><iframe class="instagram-media instagram-media-rendered" id="instagram-embed-18" src="https://www.instagram.com/p/DLh4LAjTNAV/embed/?cr=1&amp;v=14&amp;wp=540&amp;rd=https%3A%2F%2Fod2-workbench-web.abs-cbn.com&amp;rp=%2F#%7B%22ci%22%3A18%2C%22os%22%3A15008464.7%2C%22ls%22%3A65327.09999999999%2C%22le%22%3A66228.99999999999%7D" allowtransparency="true" allowfullscreen="" frameBorder="0" height="881" data-instgrm-payload-id="instagram-media-payload-18" scrolling="no" style="background:white;max-width:540px;width:calc(100% - 2px);border-radius:3px;border:1px solid rgb(219, 219, 219);box-shadow:none;display:block;margin:0px 0px 12px;min-width:326px;padding:0px;--darkreader-inline-bgimage:initial;--darkreader-inline-bgcolor:var(--darkreader-background-ffffff, #181a1b);--darkreader-inline-border-top:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-right:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-bottom:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-left:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-boxshadow:none" data-darkreader-inline-bgimage="" data-darkreader-inline-bgcolor="" data-darkreader-inline-border-top="" data-darkreader-inline-border-right="" data-darkreader-inline-border-bottom="" data-darkreader-inline-border-left="" data-darkreader-inline-boxshadow=""></iframe></div><script async="" src="//www.instagram.com/embed.js"></script><div><strong></strong></div><p>Echoing the sentiment, BINI&#x27;s Sheena Catacutan added, “Sabi nga ni Ate Jho, para ito sa mga students, maaga yung class, mga gusto gumimik after work or para sa mga gusto lang maging extra cute.”</p><p>BINI Stacey Sevilleja also shared, “Siyempre hindi lang din siya para lang sa ganda kasi each product is made with ingredients na maalagaan yung skin like Goji Berry, Peptides and Vitamin E para kahit galaw tayo, glow din tayo within.&quot; </p><p>BINI Maloi Recalde also noted that it was very personal and special for them as they incorporated deep meanings and sentimental values to their first-ever cosmetic line.</p><p>“Iba rin talaga yung process namin like as in bawat shades, pinagisipan namin and may hugot. Very personal talaga and kung true Bloom ka, makakarelate ka and you’ll get why we decided to name it that way,” she expressed.</p><div><strong></strong></div><div><iframe class="instagram-media instagram-media-rendered" id="instagram-embed-20" src="https://www.instagram.com/p/DKrFoYLRCAL/embed/?cr=1&amp;v=14&amp;wp=540&amp;rd=https%3A%2F%2Fod2-workbench-web.abs-cbn.com&amp;rp=%2F#%7B%22ci%22%3A20%2C%22os%22%3A15051659.7%2C%22ls%22%3A65327.09999999999%2C%22le%22%3A66228.99999999999%7D" allowtransparency="true" allowfullscreen="" frameBorder="0" height="925" data-instgrm-payload-id="instagram-media-payload-20" scrolling="no" style="background:white;max-width:540px;width:calc(100% - 2px);border-radius:3px;border:1px solid rgb(219, 219, 219);box-shadow:none;display:block;margin:0px 0px 12px;min-width:326px;padding:0px;--darkreader-inline-bgimage:initial;--darkreader-inline-bgcolor:var(--darkreader-background-ffffff, #181a1b);--darkreader-inline-border-top:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-right:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-bottom:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-border-left:var(--darkreader-border-dbdbdb, #3a3f41);--darkreader-inline-boxshadow:none" data-darkreader-inline-bgimage="" data-darkreader-inline-bgcolor="" data-darkreader-inline-border-top="" data-darkreader-inline-border-right="" data-darkreader-inline-border-bottom="" data-darkreader-inline-border-left="" data-darkreader-inline-boxshadow=""></iframe></div><script async="" src="//www.instagram.com/embed.js"></script><div><strong></strong></div><p>Although there is no official launch date yet, the makeup line is expected to be released this July. BINI also teased an upcoming merch line inspired by their BINIverse World Tour.</p><p>In an interview with ABS-CBN News, BINI’s Mikha Lim expressed the group’s excitement to share more about their own makeup line to their fans.</p><p>“I think its nice to know na excited po sila sa cosmetics namin kasi pinagisipan po namin ng girls yung names, shades, packaging and yung mismong formula ng products but of course may team kami na naghehelp sa amin to handle it,” BINI Mikha said.</p><div><strong></strong><iframe width="640" height="360" src="https://www.youtube.com/embed/n1jmtTPgdMs" title="Interview: BINI on returning to PH, cosmetics line, new Filipino songs | ABS-CBN News" frameBorder="0" allowfullscreen=""></iframe><strong></strong></div><p>She added, “We are very excited for the cosmetics to be launched this July and we can’t wait kasi we love makeup and we hope that everyone will like them.”</p>

<p>BINI drops hints on the names and shades of their upcoming cosmetics line that are personal and close to the members.</p>

BINI drops hints on the names and shades of their upcoming cosmetics line that are personal and close to the members.

BINI to launch own cosmetic line

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BINI to launch own cosmetic line

Nikka Sabio,

Push Team

Published July 04, 2025 01:38 PM PHT

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Updated March 27, 2026 04:12 PM PHT

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