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'Camiguin Isle Be There': Province launches new tourism slogan

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ABS-CBN News

<div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img alt="The unveiling of the Camiguin tourism signboard at the Benoni Port. Handout" src="https://sa.kapamilya.com/absnews/abscbnnews/media/2023/news/04/04/camiguin-tourism-04042023.jpg"/><figcaption>The unveiling of the Camiguin tourism signboard at the Benoni Port. Handout</figcaption></figure></div> MANILA -- Camiguin is ready to welcome back visitors after pandemic-induced travel restrictions. The province, known as the &quot;Island Born of Fire&quot; and for its Lanzones Festival, recently launched a new tourism slogan: &quot;Camiguin Isle Be There.&quot; From the looks of it, the campaign seems to be a play on the words &quot;Come again, I&#x27;ll be there.&quot; According to Camiguin Governor Xavier Jesus Romualdo, the new tourism slogan is part of the provincial government&#x27;s other projects such as the development of Mantigue island, a new airport terminal in Mahinog, and the use of QR codes and electronic ticketing systems.He hopes to surpass pre-pandemic tourist arrivals in 2019 at 800,000, targeting 1 million visitors by 2025. &quot;We embarked on a new branding and campaign to push Camiguin into the people&#x27;s minds that it&#x27;s a place that they can aspire go to,&quot; Romualdo said in a statement. This Holy Week, Camiguin will hold the Panaad, a Good Friday ritual where religious devotees walk around the island&#x27;s 64-kilometer circumferential road as a form of sacrifice or fulfillment of a vow.The walk includes an ascent to the Stations of the Cross on Mt. Vulcan in Catarman town, which features 15 life-size tableaus on the passion and resurrection of Jesus Christ.

Camiguin is ready to welcome back visitors after pandemic-induced travel restrictions. 