Push Admin

‘Squid Game’ actor Wi Ha Joon is new Bench endorser

Article (news)

ABS-CBN News

<div class="embed-wrap"><figure data-feedback="fb:likes,fb:comments"><img alt=" South Korean actor Wi Ha Joon is the latest endorser of homegrown clothing brand Bench. Screen capture" src="https://sa.kapamilya.com/absnews/abscbnnews/media/2022/entertainment/05/15/south-korean-actor-wi-ha-joon.jpg"/><figcaption>South Korean actor Wi Ha Joon is the latest endorser of homegrown clothing brand Bench. <em>Screen capture</em></figcaption></figure></div><p>Wi Ha Joon, who rose to global popularity through the survival drama “Squid Game,” is the latest South Korean celebrity to endorse homegrown fashion brand Bench.</p><p>The company unveiled its new brand ambassador through a 39-second video posted late Saturday on its social media pages, showing the 30-year-old actor sporting Bench denim pieces in a photoshoot.</p><figure class="op-interactive"><iframe height="315" src="https://www.youtube.com/embed/WTtY-18Mbfc?enablejsapi=1" width="560"></iframe></figure><div class="iwantbar">Watch more News on <a href="https://www.iwanttfc.com/#!/browse/Genres/News/tag_id_genres/id_news" target="_blank">iWantTFC</a></div><p>Wi debuted as an actor in 2012 and gained international fame through the 2021 Netflix show “Squid Game,” which revolves around marginalized people who are pitted against one another in a series of deadly children’s games for a chance to win billions in cash.</p><p>He has starred in other TV dramas, including “Something in the Rain” (2018), “18 Again” (2020), and “Bad and Crazy” (2021).</p><ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/entertainment/12/13/21/lee-dong-wook-wi-ha-joon-team-up-in-bad-and-crazy">Lee Dong-wook, Wi Ha-joon lead upcoming K-drama ‘Bad and Crazy’</a></li>	<li><a href="https://news.abs-cbn.com/entertainment/10/13/21/squid-game-becomes-netflixs-biggest-ever-launch-hit">‘Squid Game’ becomes Netflix’s biggest ever launch hit</a></li></ul><p>Other Korean stars who have represented Bench include idol groups Twice and Stray Kids, and actors Park Seo Joon and Kim Soo Hyun.</p><p>Kim, a bankable actor known for starring in “It’s Okay to Not Be Okay” (2020), is set to visit Manila next month for a fan meet organized by Bench.</p><ul class="op-related-articles">	<li><a href="https://news.abs-cbn.com/entertainment/05/03/22/south-korean-actor-kim-soo-hyun-to-visit-manila">South Korean actor Kim Soo-hyun to visit Manila</a></li></ul><div><strong>RELATED VIDEO</strong></div><figure class="op-interactive"><iframe height="315" src="https://www.youtube.com/embed/W7MAvX--RYc?enablejsapi=1" width="560"></iframe></figure><div class="iwantbar">Watch more News on <a href="https://www.iwanttfc.com/#!/browse/Genres/News/tag_id_genres/id_news" target="_blank">iWantTFC</a></div>

Wi Ha Joon, who rose to global popularity through ‘Squid Game,’ is the latest South Korean celebrity to endorse Bench.