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Ben Farrales teams up with Zalora for fashion show

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Nannie Flores

<div class="media-content"><div class="slider-for"><div><img src="http://sa.kapamilya.com/absnews/abscbnnews/media/2017/life/05/25/belair1.jpg?ext=.jpg"/></div><div><img src="http://sa.kapamilya.com/absnews/abscbnnews/media/2017/life/05/25/belair2.jpg?ext=.jpg"/></div><div><img src="http://sa.kapamilya.com/absnews/abscbnnews/media/2017/life/05/25/belair3.jpg?ext=.jpg"/></div><div><img src="http://sa.kapamilya.com/absnews/abscbnnews/media/2017/life/05/25/belair4.jpg?ext=.jpg"/></div></div><div class="media-content slider-desc"><div class="item-desc"><div> </div><cite>ABS-CBN News/Handout photo</cite></div><div class="item-desc"><div> </div><cite>ABS-CBN News/Handout photo</cite></div><div class="item-desc"><div> </div><cite>ABS-CBN News/Handout photo</cite></div><div class="item-desc"><div> </div><cite>ABS-CBN News/Handout photo</cite></div></div></div><p>MANILA – Through the years, Bel-Air Village in Makati has been home to the country’s most revered individuals who specialized in art, design, film, literature, even aviation, as the pioneer residents of the community are pilots from Philippine Airlines. </p><p>It also has a roster of star-studded barangay captains, including Sigrid von Giese, better known by her screen name Paraluman, as well as Marilou Cacho-Soriano, the widow of the late Filipino film legend Nestor de Villa.</p><p>Now on their 60th year with the theme “Kumikinang,” Bel-Air Village honors their fashion legacy through “Retrospective” a collaboration between &quot;the dean of Philippine fashion&quot; Ben Farrales and Paolo Campos, co-founder and managing director of the ubiquitous online fashion retail store Zalora Philippines. </p><p>The fashion show will be one of the main highlights of the Pasinaya 2017 festival, a much-awaited annual tradition since 1993. It is slated at 7:30 p.m. on May 27 at the Solar Street Park in Bel-Air 3, and is open to the public.</p><p>Farrales, or “Mang Ben,” as he is fondly called, had an illustrious career in fashion since his beginnings in the late ‘50s, and is the first Filipino designer to present a fashion show at the Kennedy Center in Washington D.C. in 1984. </p><p>His timeless, classic designs have incorporated traditional Filipino materials such as inol, a traditional Muslim fabric found in Mindanao. </p><p>Campos, on the other hand, is a second-generation Bel-Air resident who came to the village with his parents, Buddy and Bing Campos. Today, he leads the country’s top fashion e-retailer, Zalora Philippines.</p><p>Spectators of the show can expect to see the classic artistry of Mang Ben, as he plays with rich fabrics and beautiful silhouettes which showcases his Mindanao roots. </p><p>Meanwhile, the Zalora collection will show fun, summery looks for men and women that feature the latest trends.</p><p>“What unites these two fashion powerhouses, aside from the fact that they have considered Bel-Air their home for the past 20 years and more, is the fact that they mix both innovation and classic elegance and style,” said Ogee Atos, director of the “Retrospective” fashion show.</p><p>“For our 60 years, we wanted the fashion show to be a ‘homecoming’ of sorts, something that not only showcases fashion trends but also Bel-Air Village, so we thought, why not feature two big names in fashion that call Bel-Air their home?” enthused Malyne Lorayes, executive producer of Pasinaya 2017.</p><p>“The fashion show is a great example of the Bel-Air spirit: all of us, no matter how famous we’ve become, will come together to put an incredible show.”</p><p>Aside from the “Retrospective” fashion show, there will be fun activities such as free kalesa rides, dance and music competitions, a dog fashion show and a raffle, among others.</p>

<p>Through the years, Bel-Air Village in Makati has been home to the country’s most revered individuals who specialized in art, design, film, literature, even aviation, as the pioneer residents of the community are pilots from Philippine Airlines. </p>

Through the years, Bel-Air Village in Makati has been home to the country’s most revered individuals who specialized in art, design, film, literature, even aviation, as the pioneer residents of the community are pilots from Philippine Airlines.