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Spanish frozen dessert brand Yolé opens third store in PH

Article (news)

Reyma Deveza

ABS-CBN News

<p>MANILA — Spanish frozen dessert brand Yolé is turning up the chill at SM North EDSA, officially opening its newest branch last February 24 and expanding its lineup of guilt-free treats.</p><p>Located on Level 2 of the mall’s City Center near the IMAX Theater, the bright and eye-catching store known for its healthy froyo (frozen yogurt) and ice cream seats up to 20 guests and marks the brand’s third Philippine branch.</p><div><script data-wid="auto" type="text/javascript" src="https://content.viralize.tv/display/?zid=AAFz_iYYGW4TzP-a&amp;cid=ABzKumuuLN5_Mfo0"></script></div><p>&quot;With this store, we are bringing Yolé to the next level. Today, we go beyond frozen yogurt and ice cream as we introduced a wider range of specialty drinks from zero sugar blends to zero dairy fruit drinks, offering more ways to enjoy guilt-free treats throughout the day,&quot; Always Hungry Food Group, Inc. chief operating officer John Tan said before the ribbon-cutting.</p><p>Brought to the country by Always Hungry Food Group, Yolé first entered the Philippine market last year with a store at Public Eatery in Robinsons Magnolia. Its second branch is located at Robinsons Place Manila in Ermita.</p><p>In an interview with ABS-CBN News, Tan said that apart from their signature zero sugar frozen yogurt and zero dairy and zero sugar ice cream, the newest branch also offers new products.</p><p>&quot;We will be having more smoothies, tea-based drinks, and yogurt-based smoothies. So they will see more selections here. We also launched our matcha ice cream here at SM North. So this is where we released our new items,” Tan said.</p><p>The new products will soon be available in other branches too.</p><div><span class="fr-img-caption fr-fic fr-dib" style="width:655px;display:block" width="655"><span class="fr-img-wrap"><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1772075837565e7c7e177-5d20-4a5d-b440-c8705c78caab.jpg" style="width:655px" class="fr-fic fr-dib" width="655"/><span class="fr-inner">Lychee Tea.  <em>Photo by Reyma Deveza, ABS-CBN News</em></span></span></span></div><p>Tan said that with the opening of Yolé&#x27;s third branch, they are continuing their goal to offer guilt-free treats to customers.</p><p>The dessert brand caters to a wide range of people, including kids, adults, senior citizens, people with diabetes, and those who watch their sugar and calorie intake.</p><p>&quot;For all of our branches we want to provide guilt-free treats to our customers. Nowadays, a lot of people are more health-conscious. People don&#x27;t like to take a lot of sugar anymore. So here, we&#x27;re giving an option for people to indulge in desserts that are guilt-free,&quot; said Tan.</p><div><span class="fr-img-caption fr-fic fr-dib" style="width:655px;display:block" width="655"><span class="fr-img-wrap"><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/1772075858466bf2fd197-56ad-4301-90aa-c9b60363c454.jpg" style="width:655px" class="fr-fic fr-dib" width="655"/><span class="fr-inner">Yole&#x27;s parfait Ibizza. Photo by Reyma Deveza, ABS-CBN News </span></span></span></div><p>The international dessert brand is known for its innovative and sustainable offerings. Its Zero Zero Revolution campaign spotlights its signature frozen yogurt made with fresh milk and its non-dairy ice creams crafted from oat milk — both produced with no added sugar. Across its products, Yolé uses plant-based sweeteners to deliver indulgence without the guilt.</p><p>Asked what&#x27;s next for Yolé, Tan replied: &quot;Hopefully, we can open in more SM malls.&quot; </p><div><a href="https://www.abs-cbn.com/lifestyle/2025/9/4/spanish-frozen-dessert-brand-yole-opens-second-store-in-manila-1718" rel="noopener noreferrer" target="_blank">Spanish frozen dessert brand Yolé opens second store in Manila</a></div>