Jauhn Etienne Villaruel

OpenAI, the creator of ChatGPT and image generator DALL-E, said it was testing "Sora," which would allow users to create realistic videos with a simple prompt. (Photo by Drew Angerer / AFP)

Article (news)

Agence France-Presse

<div><span class="fr-img-caption fr-fic fr-dib" style="width:960px;display:block" width="960"><span class="fr-img-wrap"><img src="https://od2-image-api.abs-cbn.com/prod/editorImage/177439669122120240222-AFP.webp" style="width:960px" class="fr-fic fr-dib" width="960"/><span class="fr-inner" style="text-align:left">OpenAI, the creator of ChatGPT and image generator DALL-E, said it was testing &quot;Sora,&quot; which would allow users to create realistic videos with a simple prompt. Photo by Drew Angerer/AFP</span></span></span></div><p>SAN FRANCISCO, United States — OpenAI said Tuesday that it would shut down its Sora artificial intelligence video generation app barely six months after its launch, as the company shifts toward business tools ahead of a potential stock market debut.</p><div><a href="https://www.abs-cbn.com/business/2024/2/22/-it-s-frightening-youtubers-split-over-openai-s-text-to-video-tool-sora-1530">&#x27;It&#x27;s frightening&#x27;: YouTubers split over OpenAI&#x27;s text-to-video tool &#x27;Sora&#x27;</a></div><p>&quot;We&#x27;re saying goodbye to Sora,&quot; the company posted on X.</p><p>The shutdown marks the end of one of the most high-profile consumer AI product launches of the past year.</p><p>OpenAI said it would later provide timelines for winding down the app, as well as details on how people can preserve their work.</p><div><a href="https://www.abs-cbn.com/news/technology/2026/1/29/online-platforms-offer-filtering-to-fight-ai-slop-1408">Online platforms offer filtering to fight AI slop</a></div><p>The closing comes at a sensitive time for OpenAI, which faces increasing questions about the sustainability of its business model, with costs skyrocketing far faster than revenue despite having about one billion daily users worldwide.</p><p>According to The Wall Street Journal, OpenAI chief executive Sam Altman announced the changes to staff on Tuesday.</p><div><a href="https://www.abs-cbn.com/lifestyle/people-culture-events/2025/11/25/fake-ai-videos-have-a-new-generation-loving-1980s-life-1746">Fake AI videos have a new generation loving 1980s life</a></div><p>It also follows reports that OpenAI&#x27;s applications chief, Fidji Simo, told staff this month that they could not be distracted by &quot;side quests,&quot; outlining a push toward agentic AI capabilities.</p><p>These are AI systems that can work autonomously on computers to write software, analyze data and carry out other tasks.</p><div><br/></div><div><strong>© Agence France-Presse</strong></div><div><br/></div><div><br/></div><div><strong>RELATED VIDEOS</strong></div><div><span class="fr-video fr-deletable fr-fvc fr-dvb fr-draggable" contenteditable="false" draggable="true"><iframe width="640" height="360" src="https://www.youtube.com/embed/b7HOTq3smuQ?&amp;wmode=opaque&amp;rel=0" frameBorder="0" allowfullscreen="" class="fr-draggable"></iframe></span><span class="fr-video fr-deletable fr-fvc fr-dvb fr-draggable" contenteditable="false" draggable="true"><iframe width="640" height="360" src="https://www.youtube.com/embed/cYMSCAY4glA?&amp;wmode=opaque&amp;rel=0" frameBorder="0" allowfullscreen="" class="fr-draggable"></iframe></span><br/></div>

<p>OpenAI said Tuesday that it would shut down its Sora artificial intelligence video generation app barely six months after its launch, as the company shifts toward business tools ahead of a potential stock market debut.</p>

OpenAI said Tuesday that it would shut down its Sora artificial intelligence video generation app barely six months after its launch, as the company shifts toward business tools ahead of a potential stock market debut.

OpenAI kills Sora video app in pivot toward business tools

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OpenAI kills Sora video app in pivot toward business tools

Agence France-Presse

Published March 25, 2026 08:00 AM PHT

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